I've grown IBM's Instana business from 10 to more than 200 enterprise accounts across the Middle East and Africa, combining new-business acquisition with systematic cross-selling and upselling.
I own revenue and new-business targets for IBM's IT Automation, Observability and FinOps portfolios. Through structured account planning, subscription renewals and land-and-expand motions, I delivered 60% year-on-year revenue growth in Observability while supporting pipeline governance for a regional sales team.
I've built trusted C-suite and line-of-business relationships across banking, telecommunications and public-sector accounts, connecting automation, observability, data governance and regulatory requirements to commercial outcomes. As an Executive Sponsor and Deal Coach, I structure complex multi-million-dollar negotiations and manage deal and delivery risk.
Across IBM, I've also built partner ecosystems, led regional go-to-market plans, scaled integration and BPM portfolios, and opened new markets through strategic partnerships. I bring deep Turkish and EMEA market coverage, along with fluent Turkish and English.
