At LOCOBUZZ, I own go-to-market for product and feature releases across India, SEA and the Middle East. I took a new product from positioning and beta through demos, customer feedback and PMF validation, and grew one feature’s adoption from ~20% to ~70%.
I lead a team of 5 across product marketing, demand generation, brand and marketing automation. My work includes segmented email, webinars and sales-pipeline messaging experiments that lifted demo-to-opportunity conversion 25%.
I also curate LOCOBUZZ’s quarterly CMO Circle roundtables across Mumbai, Bangalore and Delhi, and direct organic social content that has crossed 100,000 views. On a personal project, I built an AI outreach engine that turns a brief into a 50-prospect campaign, with operator oversight cut to under 30 minutes.
