Open to opportunities

Roxana Hrebenciuc

@roxanahrebenciuc

Message

Marketing and operations professional with expertise in digital strategy.

Romania

Message

What I'm looking for

I seek a dynamic role where I can leverage my digital marketing expertise to drive impactful strategies and foster growth within a collaborative team environment.

I am a marketing and operations professional with over 5 years of experience specializing in digital strategy, project management, and process optimization. My journey has allowed me to build and execute impactful social media strategies, manage influencer collaborations, and lead community engagement across various sectors, including SaaS, cybersecurity, blockchain, and luxury travel.

On the operations side, I have streamlined workflows, coordinated cross-functional teams, and improved marketing processes to drive efficiency and results. From launching high-impact campaigns to overseeing rebrands and podcast production, I turn ideas into action and ensure everything runs smoothly. My analytical skills enable me to utilize SEO and performance metrics to optimize content for maximum reach and conversions, enhancing brand visibility and audience engagement.

Experience

Work history, roles, and key accomplishments

Current

Influencer & Social Media Manager

Current

DHARMA

Jul 2024 - Present (10 months)

Managed influencer collaborations to drive high-converting content and authentic brand storytelling. Oversaw content strategy and community engagement, enhancing customer interaction and loyalty through data-driven social media campaigns.

Influencer Marketing Social Media Strategy Content Strategy Community Engagement Data Analysis SEO Storytelling Campaign Management

Digital Project Manager

Digital Olympus

Jul 2023 - Mar 2024 (8 months)

Led LinkedIn social media strategy and outreach, increasing brand visibility and audience engagement. Managed podcast planning and content production, optimizing workflows to improve efficiency and content turnaround.

Project Management Social Media Management Podcast Production Content Production SEO Community Building Workflow Optimization

Community & Social Media Manager

DappRadar

Jun 2022 - Jun 2023 (1 year)

Led social media growth for a top blockchain analytics platform, boosting engagement by 40%. Managed and moderated Discord and Telegram communities, hosting events to strengthen brand loyalty.

Community Management Social Media Growth Hosting User Retention Content Strategy

Social Media Manager

MapTiler

May 2022 - Apr 2023 (11 months)

Spearheaded social media strategy for a SaaS-based mapping platform, driving engagement and product awareness. Created SEO-optimized content and managed multi-channel campaigns to educate users on GIS solutions.

Social Media Strategy SEO Content Creation User Education Analytics Brand Awareness

Operations Manager

Rental Scale-Up

Oct 2021 - May 2022 (7 months)

Streamlined operational processes and managed project timelines and budgets to ensure seamless execution of marketing initiatives. Oversaw B2B partnerships and content strategy for the vacation rental industry.

Operations Management Project Management Budget Management B2B Content Strategy Process Optimization Team Coordination

Marketing Executive

Halodata Group

Nov 2020 - Jan 2022 (1 year 2 months)

Led the rebranding of the website and developed B2B digital marketing strategies for cybersecurity products. Managed email marketing, SEO content, and social media campaigns to increase inbound leads.

Digital Marketing B2B Marketing SEO Email Marketing Content Management Campaign Management Lead Generation

Digital Marketing Project Manager

FairTech Ltd.

Nov 2019 - Oct 2020 (11 months)

Led SEO and paid media campaigns to drive traffic and improve brand positioning. Managed client accounts and ensured seamless project execution and KPI achievement.

SEO Paid Media Project Management Client Management Positioning Traffic Generation KPIs Content Marketing

Operations Manager

FitGro

Feb 2019 - Nov 2019 (9 months)

Optimized business operations and marketing automation, leading customer success strategies to improve retention and service efficiency. Managed project timelines and operational SOPs.

Operations Management Marketing Automation Customer Success Project Management Retention SOP Development Team Management

Office Manager

B4 Be-Four SRL

Apr 2017 - Mar 2019 (1 year 11 months)

Handled daily operations, finance administration, and HR coordination for company efficiency. Implemented process improvements that enhanced workflow efficiency and team productivity.

Office Management Process Improvement Workflow Management Productivity Efficiency Improvement Administration

Customer Service Specialist

Optima Solutions

Nov 2016 - Nov 2017 (1 year)

Delivered customer support and issue resolution, ensuring high customer satisfaction ratings. Managed internal reporting and process optimization for improved customer service workflows.

Customer Service Reporting Process Optimization Customer Satisfaction Workflow Management Communication Skills Problem Solving

Education

Degrees, certifications, and relevant coursework

Bachelor Degree in Marketing

Bachelor Degree, Marketing

2019 - 2023

Completed a Bachelor Degree in Marketing, focusing on digital strategy, project management, and process optimization. Developed skills in social media strategies, influencer collaborations, and community engagement.

Bachelor Degree in Law

Bachelor Degree, Law

2016 - 2019

Completed a Bachelor Degree in Law, gaining a comprehensive understanding of legal principles and frameworks. This education has enhanced my analytical and critical thinking skills.