
Ada Catalina
@adacatalina
I grow brands through paid social, content strategy, and community engagement across major platforms.
What I'm looking for
I've managed paid and organic social campaigns for AE Shoes, SENSTV, and multi-industry agency clients, growing AE Shoes' followers by 80% and sales by 60% through targeted content and community engagement.
I create and optimize content across Meta, TikTok, Instagram, YouTube, and YouTube Shorts, combining campaign analytics, ROI optimization, influencer relations, copywriting, and visual production for fast-moving brand accounts.
Experience
Work history, roles, and key accomplishments
Resolve customer inquiries and technical/logistical issues via chat and support channels, coordinating with delivery partners and internal teams to troubleshoot order and logistics issues in real time.
Social Media Manager
AE Shoes
Apr 2023 - Feb 2026 (2 years 10 months)
Managed paid campaigns on Meta and TikTok and implemented organic growth strategies, growing follower count by 80% and increasing sales by 60% through social media and community engagement.
Social Media & Digital Content
Marketing Agency Collaboration
Jan 2024 - Sep 2025 (1 year 8 months)
Managed social media accounts and content for multiple client brands across various industries, creating and editing photo and video content and designing campaign assets.
Social Media Manager
SENSTV
Mar 2024 - Apr 2025 (1 year 1 month)
Researched and identified emerging social media trends, developed creative content across multiple platforms, built influencer relationships, and managed content calendars across concurrent accounts.
Logistician
Tensa Art Design
Feb 2023 - Nov 2023 (9 months)
Created and maintained accurate shipping records and designed cost-effective strategies for organizing and distributing goods to client locations.
Video & Photo Editor
Chrominance
May 2023 - Sep 2023 (4 months)
Edited long-form video content for international televised shows and created and translated subtitles for international audiences.
Education
Degrees, certifications, and relevant coursework
Bucharest University of Economic Studies
Bachelor's Degree, Management
2022 - 2025
Bachelor's Degree in Management from an English-taught program at Bucharest University of Economic Studies, completed in July 2025.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Job categories
Skills
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