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Karol Sánchez

@karolsnchez

Message

Designing stories that connect, inspire, and convert through bold ideas and creative storytelling.

El Salvador

Message

I’m a detail-oriented and creative Marketing & Communications Specialist and Graphic Designer with a passion for storytelling, branding, and strategy. Skilled in design, social media, and communications, I bring ideas to life through impactful, engaging, and results-driven content. I enjoy expressing myself through words and sign language, connecting with people over coffee, and using creativity to support the growth of businesses, brands, and communities. For me, creating and designing with purpose isn’t just work—it’s a fascinating way to make a meaningful impact.

Experience

Work history, roles, and key accomplishments

Current

Graphic Designer, Social Media Manager

Current

Freelance

Aug 2014 - Present (10 years 11 months)

Developed and managed social media strategies to strengthen brand positioning. Designed visual assets, produced photo and video content, and managed paid advertising campaigns.

Social Media Strategy Graphic Design Photo Production Video Production Paid Advertising Brand Positioning Content Management Digital Marketing

Graphic Designer

TELUS Digital

Oct 2022 - May 2025 (2 years 7 months)

Designed for TELUS Digital Solutions, a global-side brand of TELUS Digital. Developed and executed high-impact digital and print campaigns for internal and external audiences.

Graphic Design Digital Marketing Print Design Video Editing Animation Corporate Communications Event Branding Photography Cross Functional Collaboration Cross functional Collaboration

Community Manager

SISCO S.A. de C.V.

Nov 2020 - Sep 2022 (1 year 10 months)

Developed and managed social media strategies to strengthen brand positioning. Designed visual assets, produced photo and video content, and managed paid advertising campaigns.

Social Media Strategy Visual Design Photo Production Video Production Paid Advertising Brand Management Content Creation Digital Marketing

Communications Coordinator

APAC S.A. de C.V.

Sep 2019 - Sep 2020 (1 year)

Designed and implemented corporate communication strategies to increase brand awareness. Managed media relations, content calendars, and external campaigns to enhance audience engagement.

Corporate Communications Brand Awareness Media Relations Content Calendar Management External Campaigns Sales Proposals Marketing Projects Business Development

Content Manager

APAC S.A. de C.V.

Aug 2018 - Sep 2019 (1 year 1 month)

Curated engaging digital content to boost online presence and customer interaction. Led photography, video production, and advertising initiatives for enhanced brand storytelling.

Brand storytelling Digital Content Curation Online Presence Management Customer Interaction Photography Video Production Advertising Content Strategy Brand Storytelling

Communications Coordinator

JCM/Connexus Ministry

Feb 2014 - Jul 2019 (5 years 5 months)

Created and managed communication strategies and digital content to enhance brand reach. Collaborated with teams to ensure consistent messaging across all platforms.

Communication Strategy Digital Content Creation Brand Reach Messaging Consistency Social Media Management Public Relations Cross Functional Collaboration

Volunteer Sign Language Teacher

School for the Deaf

Mar 2018 - Aug 2018 (5 months)

Taught sign language to young children, promoting inclusive communication and accessibility. Developed lesson plans and educational materials to facilitate learning.

Sign Language Instruction Inclusive Communication Accessibility Educational Material Development Community Engagement Child education Lesson planning

Creative Assistant

Industrias DIANA

Jun 2015 - Jun 2016 (1 year)

Developed innovative internal communication materials and supported the execution of corporate campaigns. Enhanced employee engagement through creative content and strategic initiatives.