Ritika Surelia

Onboarded eCommerce brands onto BiteSpeed’s WhatsApp and Instagram marketing suite, ensuring smooth setup and early product adoption. Coordinated with clients and internal teams to troubleshoot onboarding issues and used customer feedback to inform retention and product improvements.

Managed global client accounts for a MarTech startup, driving retention, upselling, and cross-selling through market-specific strategies. Delivered measurable outcomes with proactive client support, data-driven insights, and timely project execution.

Provided client services by acting as a trusted advisor and developing creative strategies to solve marketing challenges. Managed accounts and projects while ensuring clear client-team communication and meeting service benchmarks.

Photographed high-quality images for print and internet distribution, applying digital styling and brand-aligned edits. Planned and prepared for on-location shoots and collaborated with other photographers during events.

Created photographed content for print and digital use, enhancing color and quality with digital styling and editing. Prepared for on-location shoots by managing scenery, background, and lighting to achieve desired results.

Supported the development and implementation of social media plans, contributing to engagement across platforms. Helped monitor analytics to identify trends and supported streamlined content management processes.

Partnered with creators to produce high-quality content and managed editing, proofreading, and quality checks. Wrote and supported social media content while ensuring accuracy, consistency, and publication readiness.

Activities and societies: Relevant coursework included Creative Advertising, Developing Advertising and Promotional Strategies, and Branding.

Completed an MA in Strategic Advertising and Marketing Communications. Worked on relevant coursework including creative and promotional strategies, branding, and advertising and business planning.

Activities and societies: Relevant coursework included Advertising, Public and Media Relations, Creative Writing, and Filmmaking.

Completed a Bachelor of Arts in Journalism and Mass Communication. Covered coursework in advertising, media relations, creative writing, and filmmaking.