Reuben Ponce De Leon

I am a sales professional with an MBA and over seven years of B2B sales and small-business growth experience, focused on building pipelines and growing long-term accounts. I have led full sales cycles, developed outreach strategies, and optimized CRM processes to increase conversion and customer lifetime value.

At My Metal Business Card I helped transform the wholesale go-to-market approach, contributing to segment revenue growth from approximately $417k to over $652k in one year and generating an additional $107,101 from warm leads. I also co-founded a promotional-products startup that reached $500k in revenue and helped secure $150,000 in seed funding to scale marketing and sales efforts.

I built and scaled an after-school Jiu Jitsu program to $6,600 MRR through targeted outreach, CRM-driven retention, and collaboration with school partners. More recently I performed high-velocity outbound prospecting at Loan Depot, averaging 490+ calls per day and converting over 52% into quality lead transfers, ranking in the top 15% for contact-to-close efficiency.

I bring a data-driven, adaptable approach to sales, strong client relationship skills, and experience running high-volume outreach programs and trade-show initiatives. I am looking to join a team where I can carry a pipeline, serve a high volume of customers, and grow long-term accounts.