Renuka Choudhary
@renukachoudhary1
I’m a Senior IT Sales leader driving B2B/B2G channel growth and enterprise bids.
What I'm looking for
I’m a results-driven IT Sales leader with 16+ years of experience across B2B, B2G, and Channel Sales in North India. I’m known for consultative selling, key account management, and consistently delivering revenue targets in competitive IT markets.
My government experience centers on end-to-end bid lifecycle management using GeM Portal, CPPP, and State Tender Portals. I’ve also built strong government account relationships by mapping requirements, submitting proposals, and staying engaged post-sale.
I lead channel and OEM-driven growth by coordinating dealer/distributor management, partner development, and OEM partnerships with Dell, HP, Cisco, Microsoft, Apple, Lenovo, and others. I’m currently available for immediate joining after a planned personal break, and I’m eager to drive growth through solution selling and durable client relationships.
Experience
Work history, roles, and key accomplishments
Sales Manager
Rajput Infrastructure Pvt. Ltd.
Jul 2023 - May 2025 (1 year 10 months)
Led regional B2G sales and government business development for UPS and power infrastructure solutions across Chandigarh and Himachal Pradesh. Managed end-to-end eProcurement and bid processes through GeM/CPPP/state tender portals and handled government account lifecycle from requirement mapping to post-sale engagement.
Sales Manager - North India
RP Tech India (Rashi Peripherals Ltd.)
Jun 2022 - Jul 2023 (1 year 1 month)
Managed regional IT hardware distribution operations and grew partner and dealer networks across a two-state territory. Drove revenue growth through OEM partnerships and new client acquisition while handling forecasting and logistics coordination for smooth regional operations.
Senior Executive - Sales
Targus Technologies Pvt. Ltd.
Feb 2018 - Jun 2022 (4 years 4 months)
Managed B2B sales of IT infrastructure (hardware & software) for corporate and government clients across North India. Handled government tender-based procurement and bid processes and worked with OEMs to align client requirements with customized solutions.
Senior Executive - Enterprise Sales
HCL Infosystems Ltd.
Nov 2015 - Feb 2018 (2 years 3 months)
Managed enterprise accounts for IT infrastructure (servers, networking, and end-user computing) across a multi-state North India territory. Owned B2B/B2G sales lifecycle including prospecting, proposals, contract negotiations, and after-sales service while partnering with OEMs to design end-to-end solutions.
Marketing Coordinator - Distribution
Redington India Ltd.
Sep 2008 - Nov 2015 (7 years 2 months)
Managed multi-brand B2B sales and distribution operations across a five-state cluster. Handled end-to-end ERP transactions for stock and order processing, supported dealer and enterprise relationships, and developed sales forecasts aligned with business and logistics teams.
Education
Degrees, certifications, and relevant coursework
Punjab Technical University
Master of Science in Information Technology, Information Technology
Completed an M.Sc. in Information Technology at Punjab Technical University.
Panjab University
Bachelor of Science
Completed a Bachelor of Science at Panjab University in Chandigarh.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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