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Remco Stroeken

@remcostroeken

GTM and AI transformation consultant at Polder Peak Consulting, developing commercial strategies and sales readiness to bring products to market.

Netherlands
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At Polder Peak Consulting, I provide go-to-market and AI transformation consulting focused on commercial readiness, sales effectiveness, and revenue growth. I develop GTM frameworks and commercial strategies to help bring products and services to market faster.

At Olive + Goose, I led commercial operations across Business Consulting, Technical Consulting, and Managed Services. I grew billed revenue by an average of 23% year over year and drove 50% ACR growth, while owning the sales cycle from prospecting through close and expansion.

Before that, I built and led Olive + Goose’s Business Consulting division, growing revenue 27% year over year and launching a commercial Interactive Guide product. At Microsoft, I developed Azure sales plays and field enablement assets that contributed to 196% Azure revenue growth year over year and more than $300 million in influenced revenue.

My Microsoft work also included launching Lync Server 2010, creating partner programs and co-selling motions, and developing sales readiness programs. Earlier, at Digital Equipment Corporation, I delivered enterprise support and account management for Microsoft solutions and trained engineers on Windows 2000 migrations.

Experience

Work history, roles, and key accomplishments

OG

Head of Business Consulting

Olive + Goose

Jan 2017 - Dec 2021 (4 years 11 months)

Built and led the Business Consulting division combining divisional leadership with business development, client delivery, and offer development. Grew division revenue 27% YoY while diversifying the service portfolio across sales enablement, GTM consulting, L&D, and program management.

Microsoft logoMI

Sr. Partner/Channel Marketing Manager Office 365

Jun 2015 - Feb 2017 (1 year 8 months)

Founded the Skype for Business & Office 365 Partner Advisory Council, a direct feedback loop between partner field teams and corporate GTM to influence product roadmap priorities. Consolidated multiple partner initiatives into a single program spanning 317 partners across O365 workloads and drove a co-selling motion that doubled partner attach on E5 deals within two quarters.

Microsoft logoMI

Sr. Product Manager for Lync

Dec 2007 - Feb 2011 (3 years 2 months)

Directed the worldwide launch of Lync Server 2010, exceeding adoption targets. Drove 125 Cloud PBX pilots and enabled 60+ partners to publish cloud offerings. Led the Microsoft Lync Airlift - a global in-person event - training 2,500+ sellers and technical specialists ahead of the product launch.

Education

Degrees, certifications, and relevant coursework

Fontys University of Applied Sciences logoFS

Fontys University of Applied Sciences

Bachelor of Arts, European Marketing & Management Communication

Bachelor of Arts in European Marketing & Management Communication from Fontys University of Applied Sciences, completed in 1997.

NM

NIMA Dutch Institute for Marketing

NIMA-A, Marketing

Completed the NIMA-A certification from the Dutch Institute for Marketing in 1997.

Tech stack

Software and tools used professionally

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