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Regina OngkikoRO
Open to opportunities

Regina Ongkiko

@reginaongkiko

SEO content writer crafting SaaS and B2B growth content that converts.

Philippines
Message

What I'm looking for

I’m looking for a role where I can write and strategize B2B SaaS and growth content—SEO and email included—working closely with performance marketing teams so my research and messaging directly drive conversions.

I’m an SEO content writer who creates high-impact B2B and SaaS content built for growth. I’ve spent the last few years working closely with startups, agencies, and lean marketing teams on SEO content, thought leadership, and research-driven content.

Since January 2021, I’ve worked as a Freelance Content Writer & Strategist for a variety of B2B clients (LTVplus, CXC Global, ReferralCandy, etc.). I produce long-form content, blogs, ebooks, guides, landing pages, website copy, and email sequences—covering tech, SaaS, digital marketing, HVAC systems, and contingent workforce management.

At Warmy.io & AnyBiz.io, I wrote about email deliverability, sales automation, SaaS feature updates, email warmup, and comprehensive comparison blogs.

Earlier, as a Content Strategist at Kaliber Asia, I led the content team and partnered with the performance marketing team to conceptualize, implement, execute, and monitor paid search and paid social campaigns. I supported a range of clients across different industries, including AMD, Yahoo!, Unilever/Lifebuoy, AI Palette, and Quantum Security.

Before that, I contributed to strategy and creation across formats at Chronos Agency (blog articles, B2B SaaS FinTech informational ebooks, video scripts, case studies, and social posts). I also bring strong operational experience from roles like Information Officer—where I supported information management and routine production of newsletters, websites, and knowledge products—plus research and campaign support earlier in my career.

Experience

Work history, roles, and key accomplishments

CA

Content Writer

Chronos Agency

Mar 2019 - Jan 2021 (1 year 10 months)

Contributed to the strategy and creation of content across B2B SaaS, FinTech, and customer experience channels, including blog articles, ebooks, video scripts, case studies, and social media posts. Also conceptualized marketing collateral visuals such as case study layouts, deck graphics, and digital infographics.

UB

Information Officer

University of the Philippines Los Baños

Jun 2014 - Feb 2020 (5 years 8 months)

Supported information management and technology utilization by promoting and marketing the University’s research and extension sector. Produced routine newsletters, websites, reports, presentations, online learning objects, and other knowledge products for multiple internal and external clients.

RB

Research Analyst & Editor

Research & Development Bureau

Jan 2013 - Jun 2013 (5 months)

Assisted in researching and developing communication materials for nationwide projects, including supporting nationwide training sessions. Contributed to content and communications work using marketing and web tools.

FI

Project Manager

Forthmedia Interactive Development Inc.

Jun 2012 - Jan 2013 (7 months)

Coordinated with clients daily, managed graphic artists and developers, and performed testing to ensure digital outputs were bug-free. Prepared website manuals and delivered proposal and pitch presentations for digital campaign work.

Education

Degrees, certifications, and relevant coursework

University of the Philippines Los Baños logoUB

University of the Philippines Los Baños

Master of Business Management, Business Management

2015 - 2019

Earned a Master of Business Management from the University of the Philippines Los Baños from 2015 to 2019.

University of the Philippines Los Baños logoUB

University of the Philippines Los Baños

Bachelor of Science, Development Communication

2007 - 2012

Completed a BS in Development Communication at the University of the Philippines Los Baños from 2007 to 2012.

Tech stack

Software and tools used professionally

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