Great work/life balance and work flexibility.
Looking for a job
Rebecca Gutierrez
@rebeccagutierrez
Senior Marketing Manager at BMC SOFTWARE, leading global event strategy, ABM Marketing and sales enablement across multiple product lines.
United StatesWhat I'm looking for
At BMC SOFTWARE, I lead global event strategy across multiple product lines, coordinating ABM-focused events, messaging, stakeholders, and execution. I also run monthly executive town halls and drive sales enablement initiatives through BDR calls.
At Dell, I spearheaded global small-business marketing strategies across 17 countries and initiated a Small Business Cybersecurity campaign that contributed to 30% year-over-year revenue growth. I’ve also created sales enablement strategies and led event planning at SymphonyAI.
Experience
Work history, roles, and key accomplishments
Current
Lead global event strategy across multiple product lines, coordinating ABM focused events, messaging, stakeholders, and execution. Ran monthly executive town halls and drove sales enablement initiatives through BDR calls.
Created year long sales enablement strategies to capitalize on market opportunities. Led large event planning efforts including content and demo coordination.
DE
Spearheaded global marketing strategies for small business markets across 17 countries. Initiated and drove a Small Business Cybersecurity campaign, contributing to 30% increase YOY revenue growth.
DE
Partnered with marketing leadership to develop and implement a Business Process Improvement plan, strengthening team collaboration, operational efficiency, and cross-functional alignment.
DE
Developed product content and sales enablement materials for Storage initiatives. Designed and launched a global sales promotion contest, incorporating stakeholder input and cross-functional collaboration.
Team Lead for digital ad and print content development and execution for Dell Lifecycle Marketing team. Delivered pitches to clients and upper management for strategy alignment.
MC
Senior Marketing Specialist
Meijer Corporate
Jan 2014 - Jan 2016 (2 years)
Gathered data on integration issues and vulnerabilities, created copy and implemented marketing plans for Meijer's app. Evaluated function, performance and customer needs of an out-dated in-store promotion, revamped the idea and increased the KPI by over 200%.
IM
Senior Account Manager
In Marketing
Jan 2013 - Jan 2014 (1 year)
Shopper marketing management for Unilever, Borden Dairy and Farmland. Managed one direct report.
SH
Business Account Manager
Sears Holdings
Jan 2011 - Jan 2013 (2 years)
Creative direction and photography management for Sears & Kmart Print Circular across two business segments.
AA
Interactive Account Executive
ARS Advertising
Jan 2010 - Jan 2011 (1 year)
Project manager for all weekly Sears and Kmart Emails. Coordinated Speciality Pages for St. Jude & Disney.
BH
Communications Coordinator
Bright Hope
Jan 2009 - Jan 2010 (1 year)
Content Management & Social Media Specialist. Web designer for BrightHope.com and RunForHunger.org. Event coordinator for the 5k Run/Walk For Hunger.
SC
Online Media Buyer/Planner
Spark Communications
Jan 2008 - Dec 2008 (11 months)
Online strategist and budget owner for E*Trade, USA Cable Networks and Purina digital marketing plans. Managed vendors.
Education
Degrees, certifications, and relevant coursework
Spring Arbor University
Bachelor's Degree, Business Administration
Pursued a Bachelor's degree in Business Administration.
University of Texas
Activities and societies: Sales Competition Judge
Served as a Sales Competition Judge.
Tech stack
Software and tools used professionally
Availability
Looking for a job
Location
United StatesAuthorized to work in
Salary expectations
150k-170k USD
Social media
Job categories
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