Open to opportunities

Rafael Martínez

@rafaelmartinezg

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Sales Executive driving B2B revenue growth, consultative selling, and strategic partnerships across Mexico.

Mexico

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What I'm looking for

I’m looking to join a customer-obsessed team where I can close high-value B2B deals, grow strategic partnerships, and deliver measurable revenue impact through consultative selling and strong customer success.

I’m a dynamic Sales Executive with 8+ years of experience driving revenue growth and building strategic partnerships through consultative, B2B selling. I’ve generated over $1M USD in transaction volume in under 3 months, and I’m known for closing high-value contracts—like a $450K+ deal with Mexico’s largest bank.

In my most recent role at Finkargo, I achieved a $1M USD revolving credit facility within the first 90 days by cultivating broker and prospect relationships for renewable energy infrastructure tied to Mexico’s Federal Electricity Commission. I also secured another $1M USD revolving credit facility for Next Energy Mexico, enabling critical renewable projects for CFE.

Earlier, at Wiseasy, I led regional sales strategy and operations for Mexico, delivering 450K+ banking terminals and stimulating a 45% incremental investment through specialized consultative selling. I’ve also directed cloud business development in Northern Mexico, recovered at-risk AWS accounts at ITERA, and exceeded performance at Flexera, where I reached 125% of quota in 2019 and trained 12 sales professionals—grounding my work in customer success and long-term relationship building.

Experience

Work history, roles, and key accomplishments

Senior Acquisition Executive

Finkargo

Dec 2025 - Mar 2026 (3 months)

Achieved a $1M revolving credit facility within the first 90 days and generated $1M USD in transaction volume by cultivating relationships in the renewable energy sector. Secured a $1M revolving credit facility for Next Energy Mexico supporting wind turbine tower supply for CFE and delivered renewables infrastructure outcomes.

B2B Sales Consultative Selling Enterprise B2B Sales Prospecting Sales Cycle Management Customer Success Salesforce HubSpot Power BI Qlik Microsoft Dynamics 365 Account Management

Regional Sales Manager

Wiseasy

Oct 2024 - Nov 2025 (1 year 1 month)

Designed and implemented regional sales strategy for Mexico, overseeing the full sales cycle from prospecting through customer success for financial technology solutions. Secured a $450K+ contract with Mexico's largest bank and grew incremental investment for a major consumer sector client through consultative selling of banking terminals.

Regional Market Expansion & Management Territory Management B2B Sales Consultative Selling Enterprise B2B Sales Customer Success Objection Handling Account Management Salesforce HubSpot Power BI Qlik Microsoft Dynamics 365

Cloud Business Development Manager

Huawei

Sep 2022 - Sep 2024 (2 years)

Directed a sales team and managed a personal portfolio targeting retail and CPG enterprises across Northern Mexico. Closed a $35K MRR contract for cloud services and generated $25K MRR through optimized storage solutions, while leading post-sale implementation and customer success programs.

Cloud Business Development B2B Sales Consultative Selling Customer Success Account Management Sales Team Regional Market Expansion & Management Salesforce HubSpot Power BI Qlik Microsoft Dynamics 365

Business Development Manager

Itera Process

Dec 2021 - Sep 2022 (9 months)

Led at-risk account recovery and greenfield expansion for Amazon Web Services solutions across enterprise market segments. Closed a $10K MRR cloud VPN contract plus a $35K implementation fee, secured a 3-year $300K renewal with Mexico's foremost public educational institution, and negotiated multi-year agreements with C-level stakeholders.

Amazon Web Services (AWS)B2B Sales Consultative Selling Enterprise B2B Sales Objection Handling Customer Success Account Management Salesforce HubSpot Power BI Qlik Microsoft Dynamics 365

Partner Manager

Flexera

Feb 2018 - May 2020 (2 years 3 months)

Delivered $2M annual revenue and exceeded 125% of quota in 2019 through disciplined pipeline management and high-ticket deal execution. Managed customer lifecycle across the partner channel, developed and trained 12 sales professionals, and secured enterprise contracts including a $125K annual deal and additional regional agreements.

Partner Channels B2B Sales Consultative Selling Account Management Enterprise B2B Sales Salesforce HubSpot Power BI Qlik Microsoft Dynamics 365

Sales Administrator

Grupo Scanda

Feb 2014 - Feb 2018 (4 years)

Oversaw strategic vendor relationships with Citrix, Microsoft, and Snow Software to support marketing development funding. Negotiated co-marketing budgets exceeding a 35% increase and coordinated demand generation campaigns to drive qualified pipelines for enterprise software and cloud solutions sales teams.