Pury Koech
@purykoech
Driven marketing professional
What I'm looking for
As a seasoned marketing executive with a passion for eCommerce and digital growth, I bring over 5 years of experience in driving revenue growth, enhancing customer engagement, and optimizing digital platforms for global brands. My expertise lies in leveraging data insights to deliver measurable business outcomes, with a proven track record of success in my previous roles.
Throughout my career, I have had the opportunity to work with renowned companies such as Diageo and Agricycle Global, where I have spearheaded comprehensive digital transformation projects, revamped mobile shopping experiences, and designed customer loyalty programs that have resulted in significant revenue growth and customer retention.
I am a certified digital marketing professional with a strong foundation in Google Analytics, SEMrush, and HubSpot Content Marketing. I am passionate about leading marketing initiatives that align business objectives with impactful strategies and am committed to staying up-to-date with the latest trends and technologies in the industry.
Experience
Work history, roles, and key accomplishments
E-Commerce Executive
Diageo- East Africa
Jul 2022 - Present (2 years 11 months)
Spearheaded digital transformation, achieving 40% growth in online sales and $500K revenue growth
Digital Marketing Strategist
Agricycle Global
Sep 2020 - Jun 2022 (1 year 9 months)
Drove 50% increase in website traffic, leading to $250K increase in annual revenue through SEO and content marketing
Growth Marketing Specialist
Interactive Marketing Communications
Jan 2019 - Aug 2020 (1 year 7 months)
Developed customer acquisition strategies, increasing new users by 35% and $150K in new customer revenue
Education
Degrees, certifications, and relevant coursework
Kenyatta University
Bachelor of Commerce, Finance
Kipsigis Girls
Kenya Certificate of Secondary Education, Secondary Education
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
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