Priyanka Dadral
@priyankadadral
PPC and performance marketing expert driving ROAS growth through Google Ads and Meta Ads optimization.
What I'm looking for
I’m a PPC and performance marketing specialist focused on turning ad spend into measurable business outcomes. I manage end-to-end Google Ads and Meta Ads accounts for multiple clients, with a results-driven approach that prioritizes scalable growth.
Across my work, I’ve successfully improved performance through deep optimization and structured execution. I conducted Google Ads audits and delivered actionable insights, while refining campaign structure, bids, keywords, audiences, creatives, and funnels to strengthen CTR and conversion quality.
My Meta Ads work includes scaling performance profitably, with achievements noted as scaling up to 15x ROAS. I also set up and maintain conversion tracking for accurate measurement, analyze performance data, and produce detailed performance reports using Looker Studio.
I bring strong client communication and strategy capability, including performance reviews and strategy calls, plus cross-team coordination to align paid campaigns with overall marketing goals. I’m also hands-on with tools like Google Ads Editor, GoHighLevel (GHL), WordPress, and Google Merchant Center to support execution at scale.
Experience
Work history, roles, and key accomplishments
PPC Executive / Performance Marketer
Imark Infotech
Apr 2025 - Present (1 year 3 months)
Owned end-to-end Google Ads and Meta Ads accounts for multiple clients, scaling ROAS up to 15x through campaign optimization. Conducted Google Ads audits and shared strategy insights with clients via performance calls.
PPC Executive / Performance Marketer
Digi Hawks Marketing
Apr 2024 - Oct 2024 (6 months)
Managed Google Ads and Meta Ads campaigns for multiple clients, improving performance through structured campaign architecture and ad group optimization. Assisted with budget scaling while maintaining profitability and prepared performance reports after account audits.
SEO Internship
Future Finders Organisation
Nov 2023 - Apr 2024 (5 months)
Worked on live digital marketing projects across SEO, Google Ads, Meta Ads, email marketing, and performance marketing. Supported campaign setup, optimization, audits, and reporting.
Education
Degrees, certifications, and relevant coursework
I.K. Gujral Punjab Technical University
Bachelor of Technology, Information Technology (IT)
2020 - 2024
Grade: CGPA: 8.2 / 10
Bachelor of Technology (IT) program where she achieved a CGPA of 8.2/10.
Meritorious School, Jalandhar
Senior Secondary, Senior Secondary Education
2017 - 2019
Grade: CGPA: 8 / 10
Senior Secondary Education where she achieved a CGPA of 8/10.
S.S.S School Bombeli
Matriculation, Matriculation
2016 - 2017
Grade: 87%
Completed Matriculation with a score of 87%.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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