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Parwinder Goriye

@parwindergoriye

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PPC and SEO specialist delivering data-driven campaigns and measurable ROI.

India

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What I'm looking for

I’m seeking a digital marketing role focused on PPC and SEO where I can drive measurable growth, work with data-driven teams, and optimize campaigns for strong ROI while continuing to develop strategic and technical skills.

I am a results-driven Digital Marketing Specialist with around 3 years of hands-on experience in PPC and SEO, specializing in optimizing campaigns across Google Ads and social platforms to drive visibility, qualified leads, and measurable ROI. I have improved sales by up to 90% and achieved ROAS of 2+ through keyword optimization, A/B testing, remarketing, and full-funnel ad strategies using tools like Google Ads Manager, Google Analytics, and Meta Business Suite.

I have developed and executed on-page, off-page, and technical SEO strategies that increased organic traffic by 90% and improved keyword rankings, and I’ve worked directly with developers to ensure SEO-friendly site architecture. I’m seeking a new opportunity in digital marketing where I can leverage my PPC and SEO expertise to drive performance for forward-thinking organizations.

Experience

Work history, roles, and key accomplishments

PPC Executive

Appsysco IT Services

Mar 2024 - Jul 2025 (1 year 4 months)

Managed high-converting PPC campaigns across Google Ads and social platforms, improving sales by up to 90% and achieving ROAS of 2+ through keyword optimization, A/B testing, and remarketing.

Google Ads Meta Business Suite Analytics A B Testing Remarketing LinkedIn Ads

SEO Specialist

Techno Sharks OPC Pvt Ltd

Dec 2022 - Mar 2024 (1 year 3 months)

Developed and executed on-page and off-page SEO strategies that increased organic traffic by 90% and improved keyword rankings across multiple search engines.

On Page SEO Off Page SEO Technical SEO Google Analytics SEMrush Keyword Research

SEO Intern

Pacifist Digi Creative Solutions

Dec 2021 - Mar 2022 (3 months)

Performed on-page and off-page SEO tasks, conducted website audits and keyword research, and collaborated with developers to ensure SEO-friendly site architecture.

Keyword Research On Page SEO Google Analytics Reporting