Pratik Telang

At Sunteck Realty, I lead UX-focused go-to-market strategy for premium residential launches, using lead behavior, buyer personas, campaign tracking, and sales-call audits to improve conversion quality. I coordinate creative, media, sales, and performance partners across ATL and BTL activity while building Salesforce-led marketing intelligence dashboards.

Previously at 1 Finance, I led digital strategy across SEO, content, performance marketing, product launches, and App Store Optimization, contributing to a 20% increase in website traffic and a 15% App Store uplift. I use consumer insights, financial behavior personas, first-party data, and AI-enabled keyword optimization to connect products with user intent.

I've also shaped creator-platform strategy at BigBang.Social, digitized employer-brand recruitment at Reliance GCS, and delivered brand and consumer research for Daimler, P&G, and Mercedes-Benz. My work combines qualitative research, journey mapping, storytelling, campaign execution, and measurable growth outcomes.