Payal Aryamane
@payalaryamane
Sales professional with 6 years of experience in marketing.
What I'm looking for
I am an Associate Manager specializing in New Initiatives with over 6 years of experience in Sales and Marketing, particularly in the APAC region. My journey has been marked by a passion for leveraging data-driven strategies to enhance outreach and performance. At Razorpay, I have successfully led cross-functional initiatives that align outbound campaigns with analytics, driving lead generation across various sectors including Fintech, Lending, and Real Estate.
Throughout my career, I have developed a strong expertise in outbound prospecting and TOFU building. I take pride in creating and monitoring performance dashboards using Tableau to track lead engagement and campaign metrics. My collaborative efforts with marketing and SDR teams have refined campaign messaging and optimized sequences, ensuring timely lead handoff and conversion. Recognized as one of the 30 under 30 SDRs in the world by Outplay in 2023, I am committed to continuous improvement and innovation in my field.
Experience
Work history, roles, and key accomplishments
Associate Manager, New Initiatives
Razorpay
Dec 2023 - Present (1 year 6 months)
As an Associate Manager at Razorpay, I lead cross-functional initiatives to enhance lead generation through data-driven strategies. My focus is on outbound prospecting and campaign optimization for the Fintech and Logistics sectors, utilizing performance dashboards to track engagement metrics.
Senior Associate B2B Marketing
Razorpay
Aug 2023 - Dec 2023 (4 months)
In my role as Senior Associate in B2B Marketing at Razorpay, I executed targeted email campaigns and monitored responses using Salesforce. I contributed to lifecycle marketing efforts and participated in A/B testing to enhance campaign effectiveness across various sectors.
Sales Development Representative, Inbound
Locus
Mar 2022 - Aug 2023 (1 year 5 months)
As a Sales Development Representative at Locus, I automated personalized cold email cadences using Salesloft, achieving a 22% increase in reply rates. I collaborated with product marketing to refine messaging and tracked key campaign metrics to improve performance.
Business Development Executive
Left Right Mind
Sep 2020 - Apr 2022 (1 year 7 months)
In my role as Business Development Executive at Left Right Mind, I generated leads for digital transformation projects and contributed to marketing campaigns. I engaged with clients to understand their needs and documented proposals in collaboration with tech teams.
Business Development Manager
IndusInd Bank
Jan 2018 - May 2018 (4 months)
As a Business Development Manager at IndusInd Bank, I focused on inside sales targeting high-net-worth individuals for CASA and investment solutions. I engaged in direct calling and lead nurturing to facilitate conversions.
Financial Service Consultant
ICICI Prudential
May 2017 - Jan 2018 (8 months)
In my role as Financial Service Consultant at ICICI Prudential, I managed customer portfolios for insurance and wealth plans. I conducted needs analysis and provided customized plan suggestions based on individual customer profiles.
Education
Degrees, certifications, and relevant coursework
ICFAI Business School
Post Graduate Program in Management, Management
2018 - 2020
R. A. Podar College of Commerce & Economics
Bachelor of Commerce, Commerce
2014 - 2017
Availability
Location
Authorized to work in
Website
enhancv.comJob categories
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