Payal AryamanePA
Open to opportunities

Payal Aryamane

@payalaryamane

Sales professional with 6 years of experience in marketing.

India

What I'm looking for

I am looking for a role that fosters growth, encourages innovation, and values data-driven decision-making.

I am an Associate Manager specializing in New Initiatives with over 6 years of experience in Sales and Marketing, particularly in the APAC region. My journey has been marked by a passion for leveraging data-driven strategies to enhance outreach and performance. At Razorpay, I have successfully led cross-functional initiatives that align outbound campaigns with analytics, driving lead generation across various sectors including Fintech, Lending, and Real Estate.

Throughout my career, I have developed a strong expertise in outbound prospecting and TOFU building. I take pride in creating and monitoring performance dashboards using Tableau to track lead engagement and campaign metrics. My collaborative efforts with marketing and SDR teams have refined campaign messaging and optimized sequences, ensuring timely lead handoff and conversion. Recognized as one of the 30 under 30 SDRs in the world by Outplay in 2023, I am committed to continuous improvement and innovation in my field.

Experience

Work history, roles, and key accomplishments

RA
Current

Associate Manager, New Initiatives

Razorpay

Dec 2023 - Present (1 year 6 months)

As an Associate Manager at Razorpay, I lead cross-functional initiatives to enhance lead generation through data-driven strategies. My focus is on outbound prospecting and campaign optimization for the Fintech and Logistics sectors, utilizing performance dashboards to track engagement metrics.

RA

Senior Associate B2B Marketing

Razorpay

Aug 2023 - Dec 2023 (4 months)

In my role as Senior Associate in B2B Marketing at Razorpay, I executed targeted email campaigns and monitored responses using Salesforce. I contributed to lifecycle marketing efforts and participated in A/B testing to enhance campaign effectiveness across various sectors.

LO

Sales Development Representative, Inbound

Locus

Mar 2022 - Aug 2023 (1 year 5 months)

As a Sales Development Representative at Locus, I automated personalized cold email cadences using Salesloft, achieving a 22% increase in reply rates. I collaborated with product marketing to refine messaging and tracked key campaign metrics to improve performance.

IP

Financial Service Consultant

ICICI Prudential

May 2017 - Jan 2018 (8 months)

In my role as Financial Service Consultant at ICICI Prudential, I managed customer portfolios for insurance and wealth plans. I conducted needs analysis and provided customized plan suggestions based on individual customer profiles.

Education

Degrees, certifications, and relevant coursework

ICFAI Business School logoIS

ICFAI Business School

Post Graduate Program in Management, Management

2018 - 2020

R. A. Podar College of Commerce & Economics logoRE

R. A. Podar College of Commerce & Economics

Bachelor of Commerce, Commerce

2014 - 2017

Tech stack

Software and tools used professionally

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Payal Aryamane - Associate Manager, New Initiatives - Razorpay | Himalayas