Open to opportunities

Paul William Buniel

@paulwilliambuniel

Message

I build marketing automation and paid campaigns that increase leads and operational efficiency.

Philippines

Message

What I'm looking for

I'm looking to apply marketing operations, automation, paid media, and executive support skills to help a remote team improve delivery, generate qualified leads, and reduce manual work.

I've supported U.S.-based businesses through executive assistance, marketing operations, automation, and paid media, helping increase lead generation by 15%, annual property sales by 10%, and reduce cost per acquisition by 10%.

At Gillott Home Team, I optimized Facebook Ads, built Zapier-powered CRM and Messenger automations that saved 45 minutes daily, and coordinated social media and content projects with website and design partners. At Asymmetric Marketing, I coordinated Web Development, SEO, and Creative delivery for healthcare and banking clients while managing Google and Meta lead-generation campaigns.

I've also led a five-person digital marketing team at Cyberbacker, managed client communications and delivery workflows, and provided freelance CRM, automation, and executive administrative support for small businesses.

Experience

Work history, roles, and key accomplishments

Marketing Account & Operations Coordinator

Asymmetric Marketing LLC

Aug 2025 - Jan 2026 (5 months)

Coordinated task delivery across Web Dev, SEO, and Creative departments for high-regulation clients in Healthcare and Banking, maintaining 100% on-time project completion. Managed Google and Meta Ads campaigns focused on lead generation and ROI maximization.

Google Ads Meta Ads SEO Content Marketing Project Coordination Client Communication

Freelance Consultant

Self Employed

May 2024 - Aug 2025 (1 year 3 months)

Provided independent consulting for small businesses on CRM implementation, paid ad management, and workflow automation. Delivered executive administrative support including calendar management, email triage, and meeting coordination.

HubSpot GoHighLevel Google Ads Facebook Ads Zapier Make N8n Calendar Management Email Management

Executive Assistant

Gillott Home Team

Nov 2020 - May 2024 (3 years 6 months)

Achieved a 15% increase in lead generation and contributed to a 10% rise in annual property sales by optimizing Facebook Ads PPC campaigns. Reduced cost-per-acquisition by 10% through ongoing campaign analysis and budget reallocation.

Facebook Ads PPC CRM Zapier Salesforce Social Media Management Project Management

Digital Marketing Associate

Cyberbacker

May 2018 - Nov 2020 (2 years 6 months)

Led a team of 5 digital marketing professionals across a portfolio of 2-5 concurrent client accounts, enforcing SOPs and maintaining high delivery standards. Executed full project lifecycle for digital marketing campaigns covering website management, social media, and email marketing.

Digital Marketing Team Leadership Project Management Social Media Email Marketing Client Communication

Remote Customer Service Representative

Credit One Bank

Jan 2017 - May 2018 (1 year 4 months)

Handled 60-80 inbound calls daily, maintaining an 88% customer satisfaction rate by providing effective solutions for bank account issues, billing inquiries, and transaction assistance. Achieved high First Call Resolution rates and identified potential fraud.

Customer Service Call Handling Problem Solving Fraud Prevention