Niraj Hedaoo

Delivered a Build-Operate-Transfer (BOT) project for Dream11 sports merchandise, migrating from Shopify Plus to Magento, setting up a 3PL warehouse, and optimizing last-mile logistics. Reduced cost per order by 40% and operational overhead through process innovation, while consulting with D2C brands and MSMEs to increase direct and marketplace sales, scaling their revenue by 3X.

Built and launched the first B2B e-commerce platform using Magento, managing P&L, warehousing, SCM, and ERP integration with Odoo. Successfully started imports and introduced Indian brands like Crompton Lighting into the Bangladesh market.

Scaled Rediff Shopping to over 10,000 daily orders with 3.5 million products and 5,000+ sellers, managing P&L, warehousing, vendor operations, and the full digital marketing funnel. Pioneered Vubites, India’s first hyperlocal TV ad platform, and built a proprietary automated vendor platform that improved the speed and accuracy of the order-to-pay cycle.

Introduced India’s first non-IBM POS system, partnering with major players like DMart and BPCL in modern trade. Enabled automation in retail chains and supermarkets through cutting-edge technology.

Headed sales for IBM POS systems to modern retail stores such as Shoppers Stop and Spencer’s. Managed sales of billing machines to restaurants and supermarkets.

Completed a diploma in Digital Electronics, gaining foundational knowledge in electronic systems and digital circuit design. Focused on practical applications and theoretical principles relevant to the field.