Nikolay Kochurkov
@nikolaykochurkov
Digital marketing leader driving growth through performance, SEO, and funnels.
SpainWhat I'm looking for
I am a digital marketing leader with 16+ years of international experience across real estate, healthcare, retail, and technology, specializing in performance marketing, SEO/SEM, and funnel optimization. I have a track record of lowering CAC, improving ROAS, and driving scalable lead generation—achieving results such as 112% growth in qualified real estate leads and substantial revenue growth through optimized Google Ads and Meta campaigns.
I build ROI-focused strategies that integrate paid media, SEO, CRM, content, and marketing automation, and I lead testing and CRO initiatives to continuously improve funnel performance. I am authorized to work with U.S. companies via a registered LLC and bring hands-on experience in team leadership and cross-market campaign execution.
Experience
Work history, roles, and key accomplishments
Performance Marketing Manager
Tending.app
Sep 2025 - Aug 2026 (11 months)
Ran paid traffic for Tending.app: Meta Ads, Google Ads, Performance Max, CTV, app campaigns. 2026 budgets: ~$850K Meta, $1.2M Google; peak CTR 8.2% vs 3-4% avg. Weekly Stripe revenue grew 14x YoY ($1.2M to $16.8M); cut CPA ~65% fixing a Pixel/CAPI gap. Unified GA4, AppsFlyer, Stripe, Windsor.ai attribution; 20+ UGC creators drove $250K in sales.
Achieved 112% growth in qualified real estate leads (1,400+ at €220 CPL) through Google Ads and Meta campaigns; built ROI-focused strategies integrating SEO, CRM, and content.
Head of Internet Projects
Metropolitan Premium Properties
Dec 2021 - Sep 2023 (1 year 9 months)
Owned performance marketing for real estate projects incl. DAMAC; rebuilt Google Ads and Meta Ads, cutting CPL from 2,400 to 313 AED. Grew qualified leads 26% across projects in flight; ran the full launch cycle myself: research, creative briefs, setup, optimization, reporting.
Digital Marketing Manager
EZ Care Clinic
Nov 2020 - Dec 2021 (1 year 1 month)
Ran Google Ads, SEO and YouTube, owning local patient acquisition in the US. Grew Google Ads revenue 290% while the budget grew only 24%. Total clinic revenue grew more than 100% month over month during the peak scaling period.
PPC Specialist
Holodilnik.ru
Jun 2019 - Feb 2020 (8 months)
Ran Google Ads and Yandex Direct on a media budget of $170K+ a month. Rebuilt the campaign structure, lifting CVR by 0.3 points and revenue by nearly a third. Worked with a high volume of e-commerce transactions, tracking performance metrics constantly.
Education
Degrees, certifications, and relevant coursework
Russian Presidential Academy of National Economy and Public Administration
Bachelor of Arts, Marketing
2006 - 2008
Bachelor of Arts in Marketing studies completed between 2006 and 2008 with focus on marketing principles and applied marketing.
State University of Management (GUU)
Certificate, Public Relations
2006 - 2007
Completed additional coursework in Public Relations and public communications management.
Higher School of Economics
Certificate, Political Science
2006 - 2006
Completed coursework in Political Science in 2006.
Tech stack
Software and tools used professionally
Availability
Location
SpainAuthorized to work in
Salary expectations
Social media
Job categories
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