Open to opportunities

Evgeniia Gareeva

@evgeniiagareeva

Message

I scale high-budget PPC campaigns with measurable ROAS and conversion gains.

Spain

Message

I've spent over seven years scaling performance marketing campaigns, building full-funnel analytics, and improving the metrics that matter—from ROAS and sales to conversion rate and lead quality.

At SOLO MARBELLA SL, I managed Google Ads budgets above €60,000 per month across car rental, car sales, and wine e-commerce. I built GA4, GTM, CRM integrations, and automated reporting from scratch, delivering 100% tracking accuracy.

I increased car-rental ROAS by 562%, grew wine e-commerce sales from 3 to 189 in four months, and improved car-sales conversion rates 4.4x while reducing CPL by 71%.

Across luxury real estate, agency, freelance, and e-commerce work, I've managed budgets up to €200,000 per month in Google Ads and Yandex Direct. I use advertising and web analytics data to optimize campaigns, automate reporting, and consistently move KPI results forward.

Experience

Work history, roles, and key accomplishments

Senior Google Ads Specialist

SOLO MARBELLA SL

May 2024 - Nov 2025 (1 year 6 months)

Managed project budgets exceeding €60,000 per month, building and scaling Google Ads campaigns across car rental, car sales, and e-commerce wine stores. Built end-to-end analytics from scratch and automated reporting, ensuring 100% tracking accuracy.

Google Ads GA4 Google Tag Manager Google Merchant Center Data Studio Google Sheets SEMrush WooCommerce Performance Marketing Paid Media Advertising Web Analytics Marketing Strategy

Senior Google Ads Specialist

Metropolitan Premium Properties

Nov 2023 - Apr 2024 (5 months)

Managed client budgets exceeding €40,000 per month, creating and scaling Google Ads campaigns for luxury real estate projects. Increased conversion by 14% and reduced CPL by 9% while cutting budget by 30%.

Google Ads GA4 Google Tag Manager Google Merchant Center Data Studio Google Sheets SEMrush WooCommerce Performance Marketing Paid Media Advertising Web Analytics Marketing Strategy

Senior PPC Specialist

Mgcom

Apr 2023 - Nov 2023 (7 months)

Managed client budgets exceeding €200,000 per month in Yandex Direct and Google Ads, optimizing campaigns to achieve KPI targets. Increased click-to-lead conversion by 44% and reduced CPL by 52% within one quarter for business-class projects.

Google Ads Yandex GA4 Google Tag Manager Google Merchant Center Data Studio Google Sheets SEMrush WooCommerce Performance Marketing Paid Media Advertising Web Analytics Marketing Strategy

Performance Marketing Manager

Freelancing

Nov 2022 - Mar 2023 (4 months)

Managed client budgets of €10,000 per month in Yandex Direct for cadastral, geodesy, and e-commerce projects. Developed and optimized campaigns to meet KPI targets including Leads, CPO, CPL, CPA, DRR, and ROI, improving client KPIs by 30% or more.

Yandex Google Ads GA4 Google Tag Manager Google Merchant Center Data Studio Google Sheets SEMrush WooCommerce Performance Marketing Paid Media Advertising Web Analytics Marketing Strategy

Middle Digital Performance Manager

Arrow Media

Apr 2021 - Nov 2022 (1 year 7 months)

Managed client budgets up to €55,000 per month in Yandex Direct and Google Ads, optimizing campaigns to consistently meet KPIs. Analyzed advertising and website data using Google Analytics, Yandex.Metrica, Roistat, and K50, implementing improvements to boost performance.

Google Ads Yandex GA4 Google Tag Manager Google Merchant Center Data Studio Google Sheets SEMrush WooCommerce Performance Marketing Paid Media Advertising Web Analytics Marketing Strategy

Digital Marketing Specialist

Servicemarket

Oct 2018 - Mar 2021 (2 years 5 months)

Built and optimized digital campaigns from scratch in Yandex Direct and Google Ads, preparing website requirements and product feeds, increasing order volume 10 times and average order value 63%. Implemented and configured web analytics systems to track campaign performance with full accuracy.