Open to opportunities

Navya Manoj

@navyamanoj

Message

I build B2B SaaS go-to-market strategies that generate pipeline and adoption.

India

Message

What I'm looking for

I'm eager to build and lead the marketing function at Zenara Health, driving growth and market penetration in the US behavioral-health sector through strategic, hands-on go-to-market, product marketing, and demand-generation work.

I've led product marketing and go-to-market execution for Avo Automation, influencing approximately £650K in marketing-generated pipeline and £400K in ARR through product launches, integrated campaigns, and sales enablement.

I defined positioning and messaging for enterprise software testing, AI-powered automation, and developer productivity solutions. I also built a competitive intelligence program and a centralised Sales Enablement Hub with more than 100 assets.

At LambdaTest, I accelerated product sales by 25% and led product marketing and strategic partner marketing for a rapidly expanding cloud testing platform. My partnerships with Accenture, Wipro, Infosys, and UST Global increased partner-driven adoption by 35%, market share by 30%, and partner satisfaction by 40%.

Earlier, I grew Guidanz's organic website traffic by 50%, advised startups including Niyo, Explara, and RevCloud, and developed a technical foundation as a software engineer building MQTT communication protocols for industrial automation platforms.

Experience

Work history, roles, and key accomplishments

Current

Deputy Product Marketing Manager

Current

Avo Automation

May 2024 - Present (2 years 3 months)

Spearheaded end-to-end Go-To-Market execution for multiple global product launches, contributing to a portfolio of over 22 successful introductions. Devised partner GTM programs with Microsoft ecosystem partners, generating approximately £350K in partner-influenced pipeline.

Go To Market Strategy Product Launch Partner Marketing Competitive Intelligence Sales Enablement Positioning Messaging Enterprise Software AI Automation Microsoft Ecosystem Global System Integrators Pipeline Generation Event Marketing HubSpot Jira

Senior Product Marketing Manager

LambdaTest

Feb 2022 - May 2024 (2 years 3 months)

Accelerated product sales by 25% through refined GTM execution and targeted marketing initiatives. Managed strategic partnerships with Accenture, Wipro, Infosys, and UST Global, achieving a 35% increase in partner-driven product adoption.

Product Marketing Go To Market Strategy Positioning Messaging Competitive Analysis Customer Research Partner Marketing Strategic Partnerships Demand Generation Product Launch Sales Enablement Event Marketing Community Building Partner Summit Innovation

Product Marketing Manager

Guidanz

Sep 2021 - Feb 2022 (5 months)

Facilitated product launches through effective cross-functional collaboration with Product Management, Engineering, and Sales teams. Augmented organic website traffic by 50% through a strategic SEO approach and product-led content creation.

Product Marketing Product Launch Cross Functional Collaboration Positioning Messaging Website Content Sales Enablement SEO Content Creation Digital Marketing

Marketing Manager

FileCloud

Oct 2017 - Aug 2021 (3 years 10 months)

Established competitive positioning and customer education programmes that fortified enterprise sales conversations.

Positioning Customer Education Enterprise Sales Marketing Strategy

Marketing Consultant

Freelance

Jan 2016 - May 2017 (1 year 4 months)

Advised high-growth startups, including Niyo, Explara, and RevCloud, by delivering GTM strategy, product positioning, launch planning, growth marketing, and digital transformation initiatives.

Go To Market Strategy Product Positioning Launch planning Growth Marketing Digital Transformation Consulting

Software Engineer

Happiest Minds Technologies

Jan 2013 - Dec 2015 (2 years 11 months)

Engineered MQTT communication protocols for industrial automation platforms, cultivating a robust technical foundation that facilitates effective collaboration with Product and Engineering teams during the marketing of complex enterprise software.

MQTT Industrial Automation Software Engineering Protocols