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Namrata Punjabi

@namratapunjabi

Product Marketing Manager at Aptar Digital Health, increasing returning users by 50% through lifecycle and re-engagement programs.

France

Message

At Aptar Digital Health, I lead product marketing and go-to-market activities for digital health solutions across international markets. I developed lifecycle and re-engagement programs using Braze and Mailjet that increased returning users by 50%, and I lead marketing content and launch communications across channels.

At Biogen Digital Health, I managed digital marketing and product communication programs across international markets. Targeted acquisition, engagement and re-engagement initiatives increased user retention by 50% and new registrations by 30%.

Experience

Work history, roles, and key accomplishments

Current

Digital Solutions Product Marketing Manager

Current

Aptar Digital Health

Jul 2025 - Present (1 year 3 months)

Leads product marketing and go-to-market activities for digital health solutions across international markets, developing multichannel marketing strategies and lifecycle programs. Increased returning users by 50% and improved delivery timelines by 3x while managing digital acquisition and mentoring a creative team.

Product Marketing Go To Market Strategy Positioning Messaging Multi channel Marketing Braze Mailjet Google Ads Meta Ads Lifecycle Marketing Customer Engagement Campaign Optimization Team Leadership

Customer Success Manager

Aptar Digital Health

Jul 2024 - Jun 2025 (11 months)

Led client-facing workshops and strategic discussions to align communication and market-facing strategies, coordinating cross-functional stakeholders. Streamlined content validation workflows, reducing delivery timelines by 25% and meeting time by 30%.

Customer Success Stakeholder Management Project Management Process Improvement Cross Functional Collaboration

Digital Project Manager

Biogen Digital Health

Jul 2021 - Dec 2023 (2 years 5 months)

Managed global digital marketing and product communication programs across 10+ international markets, coordinating global, regional, and local stakeholders. Increased user retention by 50% and new registrations by 30% through targeted acquisition and engagement initiatives.

Digital Marketing Product Communication Campaign Management User Acquisition Engagement Stakeholder Coordination Data Analysis

Junior Marketing Manager

Biogen Digital Health

Jan 2021 - Jun 2021 (5 months)

Developed and executed digital and social marketing initiatives, increasing engagement by 20%. Supported global campaign rollouts contributing to 20% growth in user acquisition across European markets.

Digital Marketing Social Media Market Research Campaign Management Content Development

International Account Assistant

OMD Worldwide

Supported international client and marketing activities within a global media and communications environment, contributing to coordination of marketing and communications initiatives across stakeholders and partners.

Account Management Marketing Coordination Stakeholder Management Communication Skills