Muralidharan Masilamani
@muralidharanmasilama
Business development and operations leader driving sales growth and technical customer solutions.
What I'm looking for
I am a business management graduate with extensive experience in business development, technical sales, and operations across manufacturing and industrial equipment sectors. I have driven measurable revenue growth, built and managed key accounts, implemented marketing strategies, and resolved complex service issues to win repeat orders.
I combine mechanical engineering background with strong customer-facing skills and ERP/CRM experience (SAP), and I thrive on improving processes, training teams, and delivering technical sales solutions that meet client needs and company targets.
Experience
Work history, roles, and key accomplishments
Business Development Manager
Grantech Engineers
Apr 2018 - Present (7 years 8 months)
Developed new qualified lead database and direct marketing initiatives that drove 37% revenue growth; negotiated and closed sales to establish 17 new customer accounts and implemented product marketing strategy for a compact baler.
Area Sales Manager
Mettler Toledo India Pvt Ltd
Oct 2015 - Mar 2017 (1 year 5 months)
Managed regional sales and forecasting, developed new accounts and handled key accounts while coordinating sales and service teams and using SAP/CRM to ensure monthly revenue and timely AR collection.
Sales Manager
Renaissance Technologies
Jul 2012 - Sep 2015 (3 years 2 months)
Led sales operations to achieve business goals, improved client relationships through regular follow-up and feedback, and identified areas to enhance sales techniques and project outcomes.
Technical Sales Executive
SEW Eurodrive India Pvt Ltd
May 2011 - May 2012 (1 year)
Achieved sales and service targets for automation and packaging industries by providing technical product expertise on gear units, drives and inverters, coordinating orders and project deliveries, and driving customer engagement for tenders and service work.
Business Development Executive
Philip Hydraulics
Sep 2009 - Apr 2011 (1 year 7 months)
Managed customer service and export documentation, conducted market research and cold calling, trained juniors, and served as ISO management representative to improve customer satisfaction and capture market feedback.
Application Engineer
GE Technologies
Oct 2003 - Dec 2006 (3 years 2 months)
Developed customer-oriented machine designs, managed plant layout and erection, conducted quality assurance for government projects and analyzed CAD designs to ensure manufacturability.
Education
Degrees, certifications, and relevant coursework
University Catholique de l’Ouest
International Business Program, International Business
2017 - 2018
Grade: 71%
Completed an International Business Program from June 2017 to January 2018 with 71% overall.
London Metropolitan University
Master of Business Administration, Business Administration
2007 - 2008
Grade: B
Completed a Master of Business Administration (General) awarded in October 2008 with grade B.
Vellore Institute of Technology
Bachelor of Engineering, Mechanical Engineering
1999 - 2003
Grade: 69%
Bachelor of Engineering in Mechanical Engineering completed in April 2003 with 69%.
Availability
Location
Authorized to work in
Job categories
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