Muralidharan Masilamani

Developed new qualified lead database and direct marketing initiatives that drove 37% revenue growth; negotiated and closed sales to establish 17 new customer accounts and implemented product marketing strategy for a compact baler.

Managed regional sales and forecasting, developed new accounts and handled key accounts while coordinating sales and service teams and using SAP/CRM to ensure monthly revenue and timely AR collection.

Led sales operations to achieve business goals, improved client relationships through regular follow-up and feedback, and identified areas to enhance sales techniques and project outcomes.

Achieved sales and service targets for automation and packaging industries by providing technical product expertise on gear units, drives and inverters, coordinating orders and project deliveries, and driving customer engagement for tenders and service work.

Managed customer service and export documentation, conducted market research and cold calling, trained juniors, and served as ISO management representative to improve customer satisfaction and capture market feedback.

Developed customer-oriented machine designs, managed plant layout and erection, conducted quality assurance for government projects and analyzed CAD designs to ensure manufacturability.

Grade: 71%

Completed an International Business Program from June 2017 to January 2018 with 71% overall.

Grade: B

Completed a Master of Business Administration (General) awarded in October 2008 with grade B.

Grade: 69%

Bachelor of Engineering in Mechanical Engineering completed in April 2003 with 69%.