Goldman User
@muradagagishiev
B2B marketing lead driving revenue through GTM, demand generation, and AI-accelerated performance campaigns.
What I'm looking for
I’m a strategic B2B marketing lead who runs end-to-end growth and demand generation single-handedly across partner (Islamic) finance products at Sber, owning a 50M+ RUB advertising budget across a five-region rollout. I launched the first online sales channel, moving debit-card sales to ~3,000/month, and grew landing-page traffic 25x by rebuilding the acquisition funnel around performance and messaging.
My impact is measurable across industries: at Antal Talent, I increased conversion by +166% while cutting CPL by -50% to 1,500 RUB, delivering 2.8M RUB profit from a single paid channel in three months. I also improved CTR 150% and grew website traffic 5x (2K to 10K monthly visitors) through creative and targeting A/B testing, plus strengthened retention with email optimization (open rate to 20%, +300%).
Previously at Magnum Hunt Executive Search, I built the marketing function from zero—positioning, website/SEO, lead-generation systems, PR, and pipeline-driving events—and standardized go-to-market collateral with brand kits and templates. I combine performance marketing with CJM/UX/CRO thinking and AI-accelerated content workflows (Claude, ChatGPT, Gemini, Midjourney, Perplexity) to turn research and stakeholder needs into results-focused execution.
Experience
Work history, roles, and key accomplishments
B2B Marketing Lead
Sber
Aug 2025 - Present (10 months)
Solely led Sber’s partner (Islamic) finance marketing across five regions, managing a 50M+ RUB advertising budget and end-to-end demand and lead generation. Launched the first online sales channel (~3,000 debit-card sales/month) and grew partner-finance landing-page traffic 25x, while accelerating creative production ~25% using AI tools.
Marketing Manager
Magnum Hunt Executive Search
Jul 2024 - Jun 2025 (11 months)
Built the marketing function from zero, establishing the firm’s first lead-generation pipeline through positioning, website, SEO, email, SMM, PR, and events. Repositioned the brand for the executive-search niche and ran PR and offline events end to end to strengthen pipeline and relationships.
Marketing & PR Specialist
Antal Talent
May 2023 - Jun 2024 (1 year 1 month)
Optimized the paid-funnel to increase qualified-lead conversion by 166% while reducing CPL by 50% to 1,500 RUB. Drove 2.8M RUB profit in 3 months via Yandex Direct, improving CTR by 150% and growing website traffic 5x.
Marketing Specialist
MedStandard Rus
Jul 2022 - Jun 2023 (11 months)
Coordinated exhibitions and marketing activities, doubling exhibition-related profit (+100%) with 114% ROI through planning and lead capture. Improved lifecycle marketing performance by increasing email open rates 300% to 20% and raising NPS by 2 to 8.
Education
Degrees, certifications, and relevant coursework
Higher School of Privatization and Entrepreneurship
PhD, Management
PhD candidate in Management at the Higher School of Privatization and Entrepreneurship in Moscow, expected to complete in 2027.
Plekhanov Russian University of Economics
Bachelor's degree, Marketing
2022 -
Bachelor's program in Marketing (English-language program) at Plekhanov Russian University of Economics, starting in 2022.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Social media
Job categories
Skills
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