Looking for a job

Mohd Hammad Yousuf

@mohdhammadyousuf

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Data analyst specializing in CRM, SQL, Power BI and data-driven marketing.

India

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What I'm looking for

I seek a data-focused role where I can apply SQL, Power BI and Python to drive CRM and marketing optimization, work collaboratively in a data-driven team, and take on responsibilities that support digital transformation and measurable business impact.

I am an analytical, detail-oriented Data Analyst with an MSc from EDHEC and over three years of experience managing CRM, e-commerce, and digital transformation projects. I specialize in SQL, Power BI and Python to build ETL pipelines, dashboards and models that translate marketing and operational data into actionable insights and improved business outcomes.

I have led data and digital transformation initiatives—implementing inventory systems, automating reporting workflows, and designing pricing and promotional strategies that increased margins and operational efficiency. I combine hands-on technical skills (PostgreSQL, pandas, Power BI, GA4) with stakeholder communication and project management experience to drive data-led decision making in corporate or remote environments.

Experience

Work history, roles, and key accomplishments

Current

Marketing Data Analyst

Current

Freelance

Aug 2025 - Present (3 months)

Automated ETL pipelines consolidating sales, marketing, and CRM data to reduce weekly reporting time by 8–10 hours and built Power BI/Tableau dashboards (ROAS, CLTV, funnel, churn) that improved campaign optimisation.

SQL Python ETL Power BI Tableau GA4 Looker Studio Data Governance

Data & Digital Transformation Manager

M.Y. Optical

Oct 2023 - Jul 2025 (1 year 9 months)

Led development and implementation of an inventory management system delivering real-time analytics that reduced stock update delays by 40% and automated reporting workflows to cut manual errors by 25% for 1,000+ SKUs.

Inventory Management SQL Python Power BI Automation Data & Analytics Reporting Stakeholder Management

Marketing Analytics Lead

A3H Consultants, LLP

Dec 2021 - Jul 2023 (1 year 7 months)

Built CRM dashboards tracking CTR, CVR, ROAS and retention that boosted engagement by 30%; established analytics frameworks improving project consistency by 20% and advised 15+ SMEs to identify $500K+ revenue opportunities.

Power BI SQL Cohort Analysis ROAS A B Testing Reporting

Digital Project Manager

360Crossmedia

Aug 2018 - Feb 2019 (6 months)

Managed a €15K web/app project using agile sprints under budget and timeline, and collaborated with leadership to launch a digital consulting platform that reduced booking time by 60% and increased lead conversions.

Project Management Agile Budget Management Delivery

Education

Degrees, certifications, and relevant coursework

EDHEC Business School

Master of Science, Marketing Management

2017 - 2020

Completed Grande École Master in Management and MSc. in Marketing Management, Luxury & Fashion Management with coursework and projects in marketing analytics and management.