namitha s

Built a runnable proof-of-concept that enforces a default-deny policy between an AI agent and tool execution. The model proposes a function call, and a policy engine returns ALLOW, BLOCK, or REQUIRE_APPROVAL before any executor runs.
Designed the architecture: FastAPI backend, Streamlit UI, SQLite persistence, OpenAI Responses API integration with an offline fallback for demos
Implemented tool all

• Analysed 2.3M+ user and campaign events and structured 180K+ CRM records across multiple clients
• Improved blended ROAS by 18–31% and reduced inefficient spend by 12–22% through campaign and funnel optimisation
• Built automated dashboards (Power BI, Looker Studio) reducing manual reporting effort by 40–60%
• Delivered funnel analysis, segmentation, and CRM optimisation across EdTech, D2C, SaaS

Worked as CRO strategist at 411 Locals.

Built a subscription renewal tracking and automation system using Excel and Power Automate, enabling proactive customer retention through automated alerts and dashboards.

• Analysed 50K+ customer journeys using SQL-based funnel analysis, identifying key drop-offs and improving conversion by 6–9%
• Built Power BI dashboards for acquisition, engagement, and customer experience KPIs (↓ reporting time by 25%)
• Analysed 2K–3K+ customer feedback records (NPS, surveys, mystery shopper) to identify drivers of customer sentiment
• Applied RFM segmentation to identify high-

Worked as Customer Service Representative at M&S.

• Assisted new students in finding their departments, providing a warm and educational orientation to the university.
•Gathered feedback on the open-day experience to improve future events.

• Improved customer satisfaction by 𝟭𝟴% by analysing 𝟭,𝟬𝟬𝟬+ 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗿𝗲𝘃𝗶𝗲𝘄𝘀 using Python-based sentiment analysis (TextBlob) and translating insights into UX and content improvements.
• Reduced campaign costs by 𝟮𝟬% and increased ROI by 𝟯𝟬% by designing 𝟯𝟬+ 𝗞𝗣𝗜 𝗱𝗮𝘀𝗵𝗯𝗼𝗮𝗿𝗱𝘀 in Excel and Power BI to track marketing performance and efficiency.
• Increased lead conversion rates by 𝟲𝟬%+ by developing 𝟭

• Created website, curated and managed diverse content in it, ensuring that each piece aligned with our nonprofit's mission and objectives.
• Updated the website and maintained it frequently.

• Reduced manual reporting effort by 𝟱𝟬% by automating data preparation and cleaning using Python (Pandas), improving data quality and reliability.
• Enabled cross-functional teams to adopt data-driven decision-making by translating business requirements into automated dashboards and reporting solutions.

• Worked actively on 2 projects and research initiatives, collaborated with the team to analyse data, and brainstormed ideas.

• Built Android-based projects, displaying proficiency in Android programming, and played a crucial part in the development process by thoroughly testing products, recording project information, and offering helpful assistance in troubleshooting technical issues.

Jul 2026

May 2026 · Expires May 2027

Apr 2026 · Expires May 2028

Mar 2026

Jul 2026

Jul 2025

Modules: Enterprise Systems with SAP(1st), Project and Portfolio Management (1st), Big Data Analytics for Business (1st)

Awarded fully funded Erasmus Scholarship to attend Yildiz Technical University, Turkey in 2019 and worked on big data projects