Mikky Ibrahim
@mikkyibrahim
Business development and digital operations leader at PT Teras Nirwana Bali, who grew 2025 revenue by 32.1%.
IndonesiaWhat I'm looking for
At PT Teras Nirwana Bali, I lead business development, digital marketing, and operations. In 2025, I increased revenue by 32.1%, gross profit by 35.3%, and net cash flow by 76.2%, while delivering a 7.44x ROAS through Meta and Google ad campaigns.
At Traveloka, I conducted research and usability testing for the Accommodation product, turning evidence into user archetypes, journey maps, and design recommendations. I also evaluate generative AI outputs for factual grounding, clarity, relevance, tone, cultural appropriateness, and practical usefulness, drawing on my native Bahasa Indonesia and professional English proficiency.
Experience
Work history, roles, and key accomplishments
Head of Business Development, Digital Marketing & Operations
PT Teras Nirwana Bali
Apr 2020 - Present (6 years 6 months)
Leads commercial growth, property and hospitality operations, digital marketing, financial and tax management, stakeholder engagement, and team development. Increased net cash flow by 76.2%, revenue by 32.1%, and gross profit by 35.3% in 2025.
Full-Stack Digital Marketing, UX Consultant & Business Development
Amazonia Singapore
Apr 2020 - Present (6 years 6 months)
Designed and optimized website user flows and an admin CMS; led SEO keyword research, on-page audits using SEMrush, content development, and Google Ads and social-media optimization. Delivered significant growth in clicks, organic search users, and online ticket-sales traffic.
Interaction Designer, Accommodation
Traveloka
Oct 2018 - Apr 2020 (1 year 6 months)
Conducted qualitative and quantitative analysis, usability testing, design workshops, competitive and comparative analysis, and market research for the Accommodation product. Translated research evidence into user archetypes, personas, journey maps, concepts, and viable design recommendations.
Researched enterprise needs across Singapore, Indonesia, and Malaysia; built executive relationships and achieved 133% of Q4 2017 sales target.
Virtual Sales Account Manager / Associate Sales Representative
Jul 2015 - Sep 2017 (2 years 2 months)
Conducted business and customer research for Indonesia West Territory accounts and increased Q2 FY17 year-over-year sales bookings by 40%.
Education
Degrees, certifications, and relevant coursework
RevoU
Digital Marketing Full Program, Digital Marketing
Completed the Digital Marketing Full Program at RevoU in 2023.
Singapore Management University
Master of Science, Management
Completed a Master of Science in Management at Singapore Management University in 2015.
University of Melbourne
Bachelor of Commerce, Finance and Management
Completed a Bachelor of Commerce with a focus on Finance and Management at the University of Melbourne in 2012.
Universitas Indonesia
Bachelor's, Business Administration and Management
Completed a Bachelor's degree in Business Administration and Management at Universitas Indonesia in 2010.
Somia
Exploratory Research, Exploratory Research
Completed the Exploratory Research course from Somia.
General Assembly
UX Design Immersive, UX Design
Completed the UX Design Immersive program at General Assembly in 2018.
Fundamentals of Digital Marketing, Digital Marketing
Completed the Fundamentals of Digital Marketing certification from Google.
Tech stack
Software and tools used professionally
Availability
Location
IndonesiaAuthorized to work in
Salary expectations
Social media
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