At Mercor, I design and document structured professional workflows across marketing, business development, and project management to train enterprise AI models. I also create walkthroughs of movie promotional campaigns, mapping campaign analytics and standard operating procedures.
At Metamora (Rhaya Flicks), I coordinated schedules and deliverables for creators across concurrent projects. I negotiated campaign rates and managed budgets, saving 10M–15M IDR per campaign.
At NOICE, I analyzed user behavior and funnel drop-offs with Tableau and MoEngage, and worked on segmented campaigns that grew impressions by 136.44%. I also built Excel-based performance models that improved budget efficiency by 20%.

