Dewi Mahendradita

Partnered with B2C brands to design and execute end-to-end digital growth strategies across F&B, retail, and lifestyle industries. Increased paid media CTR by up to 28% and drove up to 40% growth in organic traffic through SEO-driven content frameworks.

Led digital growth initiatives across B2B marketing, SEO, SEM, GDN, CRO, and CRM. Increased qualified B2B leads by 23.5%, improved website conversion rate by 20%, reduced CAC by 25%, and enhanced email open rate by 35%.

Developed and executed B2B digital strategies that generated 5+ qualified leads per month for IT solutions. Increased client brand awareness by 50% and drove 30% YoY engagement growth through marketing technologies and automation.

Managed multi-channel digital campaigns, resulting in a 35% increase in user acquisition within 6 months. Delivered 100% on-time project completion and improved marketing ROI by 25% through iterative testing and analytics.

Designed data-driven content strategies that boosted engagement by 25% across social channels. Monitored analytics and developed reporting frameworks to guide future campaigns.

Led multi-client digital communication strategies, improving engagement by 30%. Built organic audience growth from zero to thousands through targeted social campaigns.

Managed content production and scheduling for internal and client social channels. Increased engagement by 40% via interactive campaigns and quizzes.

Completed a mini course in Digital Marketing.

Completed training in Copywriting with Storytelling.

Completed training in Social Media Advertising for Business Growth.

Completed training in Data-Driven Marketing and Google Ads.

Completed training in SEO and Social Media Strategy.

Grade: 3.45/4.00

Associate Degree in Agribusiness Management with a GPA of 3.45/4.00.