Mike ArensMA
Open to opportunities

Mike Arens

@mikearens

Senior Sales Campaign Manager with a passion for driving growth.

Switzerland
Message

What I'm looking for

Eager to apply my digital strategy expertise to build lasting relationships and drive success in the tech sector, while prioritizing sales performance and account satisfaction.

As a seasoned sales professional, I excel at identifying new opportunities and driving growth. With a strong European network and experience in sales strategy development, I effectively enhance market strategies. As a lecturer at Macromedia University, I mentor in CRM and sales tactics, and I'm pursuing a part-time psychology degree at IU Berlin to complement my professional commitments.

In my current role as International Senior Sales Campaign Manager at Liebherr Appliances, I drive the growth of strategic sales campaigns and new business ventures, prioritizing key account management to build solid partnerships and market presence. I'm eager to apply my digital strategy expertise to build lasting relationships and drive success in the tech sector.

With a strong background in account management, brand and digital marketing, and performance marketing, I'm confident in my ability to leverage data-driven strategies to maximize client ROI and deliver exceptional results.

Experience

LA
Current

Senior Sales Campaign Manager

Liebherr Appliances

Aug 2019 - Present (4 years 11 months)

In the transition from importer to home markets, I drive the growth of strategic sales campaigns and new business ventures, prioritizing key account management to build solid partnerships and market presence. My role involves orchestrating targeted sales strategies, leveraging insights from data analytics to enhance engagement, and tailoring offerings to key accounts. This approach ensures efficie

LA
Current

Senior Sales Campaign Manager

Liebherr Appliances

Aug 2019 - Present (4 years 11 months)

In the transition from importer to home markets, I drive the growth of strategic sales campaigns and new business ventures, prioritizing key account management to build solid partnerships and market presence. My role involves orchestrating targeted sales strategies, leveraging insights from data analytics to enhance engagement, and tailoring offerings to key accounts. This approach ensures efficie

LA
Current

Senior Sales Campaign Manager

Liebherr Appliances

Aug 2019 - Present (4 years 11 months)

In the transition from importer to home markets, I drive the growth of strategic sales campaigns and new business ventures, prioritizing key account management to build solid partnerships and market presence. My role involves orchestrating targeted sales strategies, leveraging insights from data analytics to enhance engagement, and tailoring offerings to key accounts. This approach ensures efficie

TG

Online-Marketingmanager

Tennis Salzburg Provincial Government

Dec 2014 - Dec 2015 (11 months)

As Team Lead for the Online Marketing Team at Salzburg20.16, I coordinated and managed diverse projects celebrating the anniversary 200 years of Salzburg with Austria. In this role, I was responsible for orchestrating comprehensive digital marketing strategies, overseeing campaign development, and ensuring seamless execution across multiple online platforms. My leadership involved aligning cross-f

KH

Account Management Consultant Brand & Corporate Marketing Automation

Klenk & Hoursch

Jan 2018 - Dec 2018 (11 months)

As a Consultant for Corporate & Brand at Klenk & Hoursch, I utilized my expertise in marketing to bolster the sales journey for clients such as Parship and Wirecard. My Performance Marketing approach centered on developing brand strategies that solidified brand identity and enhanced customer loyalty, driving sales growth. This involved meticulous market research, creating data-driven marketing cam

KH

Account Management Consultant Brand & Corporate Marketing Automation

Klenk & Hoursch

Jan 2018 - Dec 2018 (11 months)

As a Consultant for Corporate & Brand at Klenk & Hoursch, I utilized my expertise in marketing to bolster the sales journey for clients such as Parship and Wirecard. My Performance Marketing approach centered on developing brand strategies that solidified brand identity and enhanced customer loyalty, driving sales growth. This involved meticulous market research, creating data-driven marketing cam

KE

Account Manager Brand & Digital

Ketchum

Jan 2018 - Dec 2018 (11 months)

As an Account Manager, I led campaign development and success, ensuring optimal performance and surpassing key KPIs. By leveraging data-driven strategies, I maximized client ROI on digital projects, consistently delivering exceptional results. Additionally, I played a key role in driving new business growth by identifying opportunities, developing tailored solutions, and successfully onboarding ne

KH

Account Management Consultant Brand & Corporate Marketing Automation

Klenk & Hoursch

Jan 2018 - Dec 2018 (11 months)

As a Consultant for Corporate & Brand at Klenk & Hoursch, I utilized my expertise in marketing to bolster the sales journey for clients such as Parship and Wirecard. My Performance Marketing approach centered on developing brand strategies that solidified brand identity and enhanced customer loyalty, driving sales growth. This involved meticulous market research, creating data-driven marketing cam

KE

Account Manager Brand & Digital

Ketchum

Jan 2018 - Dec 2018 (11 months)

As an Account Manager, I led campaign development and success, ensuring optimal performance and surpassing key KPIs. By leveraging data-driven strategies, I maximized client ROI on digital projects, consistently delivering exceptional results. Additionally, I played a key role in driving new business growth by identifying opportunities, developing tailored solutions, and successfully onboarding ne

NT

Language Press & Marketing Manager DACH & CEE

NBCUniversal Global Television

Jan 2017 - Jan 2018 (1 year)

As the Press & Marketing Manager at NBC Universal, I played a crucial role in driving the success of broadcast formats for the renowned pay TV channel E! Entertainment. My primary focus was devising and executing strategic marketing plans and public relations campaigns to increase the visibility and reach of our programming while maintaining the brand's identity and reputation. In my role, I close

NT

Language Press & Marketing Manager DACH & CEE

NBCUniversal Global Television

Jan 2017 - Jan 2018 (1 year)

As the Press & Marketing Manager at NBC Universal, I played a crucial role in driving the success of broadcast formats for the renowned pay TV channel E! Entertainment. My primary focus was devising and executing strategic marketing plans and public relations campaigns to increase the visibility and reach of our programming while maintaining the brand's identity and reputation. In my role, I close

NT

Language Press & Marketing Manager DACH & CEE

NBCUniversal Global Television

Jan 2017 - Jan 2018 (1 year)

As the Press & Marketing Manager at NBC Universal, I played a crucial role in driving the success of broadcast formats for the renowned pay TV channel E! Entertainment. My primary focus was devising and executing strategic marketing plans and public relations campaigns to increase the visibility and reach of our programming while maintaining the brand's identity and reputation. In my role, I close

TG

Online-Marketingmanager

Tennis Salzburg Provincial Government

Dec 2014 - Dec 2015 (1 year)

As Team Lead for the Online Marketing Team at Salzburg20.16, I coordinated and managed diverse projects celebrating the anniversary 200 years of Salzburg with Austria. In this role, I was responsible for orchestrating comprehensive digital marketing strategies, overseeing campaign development, and ensuring seamless execution across multiple online platforms. My leadership involved aligning cross-f

TG

Online-Marketingmanager

Tennis Salzburg Provincial Government

Dec 2014 - Dec 2015 (11 months)

As Team Lead for the Online Marketing Team at Salzburg20.16, I coordinated and managed diverse projects celebrating the anniversary 200 years of Salzburg with Austria. In this role, I was responsible for orchestrating comprehensive digital marketing strategies, overseeing campaign development, and ensuring seamless execution across multiple online platforms. My leadership involved aligning cross-f

KE

Account Manager Brand & Digital

Ketchum

Jan 2018 - Dec 2018 (11 months)

As an Account Manager, I led campaign development and success, ensuring optimal performance and surpassing key KPIs. By leveraging data-driven strategies, I maximized client ROI on digital projects, consistently delivering exceptional results. Additionally, I played a key role in driving new business growth by identifying opportunities, developing tailored solutions, and successfully onboarding ne

SA

Marketing- und PR-Assistent

Salzburg Chamber of Agriculture

Dec 2013 - Dec 2014 (1 year)

I spearheaded content production for the Open Stable Day in Salzburger Land, developing a comprehensive social media strategy to enhance event visibility and engagement. My responsibilities included creating compelling content that resonated with our target audience and conceptualizing and executing a robust social media strategy to maximize reach and interaction. Additionally, I implemented engag

SA

Marketing- und PR-Assistent

Salzburg Chamber of Agriculture

Dec 2013 - Dec 2014 (1 year)

I spearheaded content production for the Open Stable Day in Salzburger Land, developing a comprehensive social media strategy to enhance event visibility and engagement. My responsibilities included creating compelling content that resonated with our target audience and conceptualizing and executing a robust social media strategy to maximize reach and interaction. Additionally, I implemented engag

SA

Marketing- und PR-Assistent

Salzburg Chamber of Agriculture

Dec 2013 - Dec 2014 (1 year)

I spearheaded content production for the Open Stable Day in Salzburger Land, developing a comprehensive social media strategy to enhance event visibility and engagement. My responsibilities included creating compelling content that resonated with our target audience and conceptualizing and executing a robust social media strategy to maximize reach and interaction. Additionally, I implemented engag

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