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Michael PinnockMP
Looking for a job

Michael Pinnock

@michaelpinnock

I create audience-first social content and UGC that drives brand engagement.

Canada
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What I'm looking for

I’m looking to create audience-first social content and brand campaigns where I can turn creative briefs into engaging video, copy, and platform-native ideas while growing in content strategy, PR, and brand communications.

I create written and visual content for consumer brands, turning briefs, product information, and campaign goals into scripts, hooks, captions, voiceovers, and calls-to-action.

Through my freelance UGC work, I’ve produced branded content for True Classic, Cliganic, Aunt Jackie’s, Otecka, Livpur, and Lucky Fours. My organic content has generated more than 700,000 views across fashion, skincare, beauty, lifestyle, wellness, food, and fitness.

I plan, film, edit, and deliver short-form video for Instagram, TikTok, YouTube Shorts, and paid advertising. I also develop creative concepts, storyboards, content calendars, and platform-first ideas informed by trends and audience engagement.

Alongside content creation, I’ve managed property portfolios, coordinated teams and contractors, supported sales and leasing goals, and handled high-volume client communications. I bring organized project coordination, stakeholder management, and bilingual English and French communication to brand work.

Experience

Work history, roles, and key accomplishments

SE
Current

Freelance Content Creator & UGC Creator

Self-Employed

Jan 2023 - Present (3 years 9 months)

Create engaging written and visual content for consumer brands across social media, paid advertising, and digital marketing campaigns from concept to final delivery. Produced branded content for True Classic, Cliganic, Aunt Jackie’s, Otecka, Livpur, and Lucky Fours.

EM

Property Manager / Leasing Manager

E&S Property Management

Jan 2024 - Feb 2026 (2 years 1 month)

Managed 200+ rental units across Ottawa and the Greater Ottawa area while coordinating team members and contractors. Used social media, CRM platforms, and rental platforms as part of market strategies to support leasing and quarterly sales targets.

TE

Customer Service Agent

Teleperformance

Apr 2022 - Jul 2023 (1 year 3 months)

Organized and coordinated a 10-person team, scheduled and led weekly meetings, and provided customer service in a fast-paced environment. Handled administrative, retail, and customer service tasks while applying high-level problem-solving skills.

FM

Sales Representative & Team Lead

Freedom Mobile

Jun 2022 - May 2023 (11 months)

Supported daily, weekly, and monthly sales goals, consistently achieving targets and using consultative sales techniques to match customers with suitable services.

Education

Degrees, certifications, and relevant coursework

Carleton University logoCU

Carleton University

Bachelor's Degree, Earth Sciences & Mathematics

Bachelor's degree in Earth Sciences and Mathematics, completed in Summer 2025.

Tech stack

Software and tools used professionally

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