Steph Sisler
@stephsisler
Creative social media marketing specialist with a decade of storytelling experience.
What I'm looking for
I am a creative and results-driven Social Media Marketing Specialist with over a decade of storytelling experience, evolving from traditional journalism to digital content creation. My proven track record includes growing audiences, building brands, and converting engagement into measurable business results. I am skilled in content strategy, video production, writing, and community management, with a journalist's eye for stories that resonate with target audiences.
In my recent role at AgencyAnalytics, I developed and executed comprehensive social media content calendars across various platforms, including TikTok, Instagram, Facebook, LinkedIn, and YouTube. My efforts in trend research and video content creation significantly increased platform engagement. I have also worked as a B2B Content Specialist at Outgive Inc, where I crafted distinct personal brands for executives and tripled booked sales calls through strategic content campaigns.
As the founder of my personal blog, I built a successful platform that reaches over 100,000 monthly views. My experience as a reporter has honed my ability to write compelling stories under tight deadlines, ensuring that I maintain journalistic integrity while engaging audiences effectively. I am passionate about leveraging my skills to create impactful content that drives business success.
Experience
Work history, roles, and key accomplishments
Founder & Content Creator
Personal Blog
Jan 2018 - Present (7 years 5 months)
Built a successful personal blog from the ground up, reaching over 100,000 monthly views by implementing effective social media strategies that drove traffic and built a loyal community. Created, published, and promoted original content consistently, analyzing metrics to optimize content for audience engagement and growth.
Social Media Marketer
Agencyanalytics
Jan 2024 - Jun 2025 (1 year 5 months)
Developed and executed comprehensive social media content calendars across multiple platforms, conducting trend research to create timely and relevant content. Scripted, filmed, and edited video content using CapCut and designed engaging graphic posts with Canva, significantly increasing platform engagement. Managed community engagement, transformed social engagement into market qualified leads, a
Content Creator
Sparkrock
Mar 2022 - Jun 2024 (2 years 3 months)
Created targeted B2B content for a specialized tech company across LinkedIn and Facebook, writing and publishing SEO-optimized blog posts to drive organic traffic. Collaborated with product and marketing teams to ensure content accuracy and messaging alignment. Translated complex technical concepts into accessible, engaging content.
B2B Content Specialist
Outgive Inc
Oct 2022 - Mar 2024 (1 year 5 months)
Built and executed content strategies for multiple brand leaders across various verticals, crafting distinct personal brands for executives to establish thought leadership. Tripled booked sales calls through strategic organic LinkedIn, Twitter, and Facebook content campaigns. Wrote, produced, and edited TikTok video content to expand brand awareness and developed content calendars aligned with bus
Content Creator
Maguire Marketing
Jan 2021 - Jun 2023 (2 years 5 months)
Developed diverse content strategies for multiple client accounts, creating engaging social media posts tailored to each client's brand voice and target audience. Contributed to campaign planning and execution across various industries.
Reporter
West Niagara News
Jan 2005 - Jan 2014 (9 years)
Researched and wrote compelling news stories under tight deadlines, conducting interviews with local figures, officials, and community members. Captured professional photographs to accompany news stories, developed headlines, edited content, and created graphics for print publication. Managed multiple story assignments simultaneously while maintaining journalistic integrity.
Education
Degrees, certifications, and relevant coursework
George Brown College
Certificate, Social Media Marketing
Completed a comprehensive program focused on modern social media marketing techniques and strategies. Gained expertise in content creation, community management, and platform-specific best practices.
Mohawk College
Certificate, Non-Fiction Writing and Journalism
Studied the principles of non-fiction writing and journalism, developing strong research, interviewing, and storytelling skills. Focused on crafting compelling narratives and reporting accurately.
Availability
Location
Authorized to work in
Job categories
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