Meryem Amrani

In charge of building and implementing the strategy of brands and manufacturers partnerships in the DIY, home and garden sector in the United Kingdom.

- Build and manage strong relationships with key manufacturer partners
- Implement new partnerships with brands
- Drive sales and margin improvement for a portfolio of key A-Brands
- Accelerate the adoption of value added services (marketing, spon

Customer Account Manager in the Telco, Media and High Tech Business Unit.

Production management
- Work alongside the production teams according to the goals set and regularly follow their achievement.
- Analyze the performance gaps and help define action plans to ensure corrective actions and continuous improvement.
- Develop customer and internal reporting models based on quantitative and quali

Wheretoget.it is a site and an app that helps people find where to get fashion items they saw on the web or in the street.

Main responsibilities :
- Identify, prospect, and close new clients for PPC and sponsored editorial content
- Create a solid pipeline according to targets and KPIs
- Create strategic sales planning
- Identify, negotiate and close affiliate business relationships
- Manage aff

In charge of 3 major vendor accounts and responsible for the flash sales program and TV Series segment of the DVD category.
Main responsibilities include:
- Organizing and setting up the promotional calendar of the vendor's catalogs.
- Optimizing the online merchandising of the category pages.
- Creation and promotion of 5+ brand stores.
- Setting up of 30+ emailing campaigns.
- Setting up and mon

Creation and launch of a Customer Relationship Institute.

- Set up the strategy of the institute (Positioning, targeting, type of offers)
- Conducted benchmarks of similar initiatives.
- Organized a workshop around a specific problematic with different companies
(Orange, Nespresso, EDF, Citroen etc.)

Audit missions of 3 companies: Capgemini, CIH and Groupe Caisse d’épargne.

- Analyzed the significant variations in the companies’ financial statements.
- Wrote out the analytical report, document summarizing the conclusions of the audit mission.

Trade Marketing Assistant in the Consumer Products Division.

- Updated the advertising mediums by preparing new layouts.
- Prepared brochures for the sales force.
- Supervised the demonstrators’ work in supermarkets.