Open to opportunities

Mehmet Kerem Ozdem

@mehmetkeremozdem

Message

CRM and digital marketing specialist blending data-driven automation with product design and creative execution.

Turkey

Message

What I'm looking for

I’m seeking roles where I can lead data-driven CRM and marketing automation projects, combine design and analytics, collaborate cross-functionally, and scale campaigns with measurable ROI.

I’m a CRM and digital marketing specialist with experience planning multilingual campaigns across 33 European countries, leveraging Marketo, Salesforce Marketing Cloud, Treasure Data and SQL to build targeted customer journeys and measure performance.

I combine technical skills in email HTML, analytics and automation with hands-on design using Adobe Creative Suite and Figma to deliver cohesive brand assets, improved segmentation accuracy and measurable campaign ROI.

I’ve led cross-functional product launches, digital content strategies and internal training initiatives, and I’m passionate about integrating AI/RPA and user-centered design to optimize workflows and customer experiences.

Experience

Work history, roles, and key accomplishments

Current

CRM & Communications Specialist

Current

Sony

Oct 2023 - Present (2 years 2 months)

Planned and executed multilingual email campaigns across 33 European countries using Marketo, SFMC and AWS; improved segmentation and personalization via Treasure Data and SQL and delivered KPI-focused performance reports to country marketing teams.

Marketo Salesforce Marketing Cloud SQL Adobe Creative Suite Email Marketing

Product Management

Tuncmatik Elektrik A.S.

Apr 2022 - Oct 2023 (1 year 6 months)

Coordinated cross-functional teams for product launches and trade shows, led end-to-end design of EV chargers and related products, and executed digital content strategy to increase lead generation and brand visibility.