Marko Popov

Manages a portfolio of 25–35 client accounts, coordinating sales representatives, content writers, SEO staff, publishers, and journalists to keep deliverables on schedule. Tracks account health in ClickUp and Airtable, monitors client engagement signals in HubSpot, and resolves account-level issues directly with clients.

Built the outbound partnership pipeline that converted into an estimated 4% of the current account base within the first three months, prospecting SaaS and marketing tool companies through Reditus, Impact, and PartnerStack. Authored five outreach frameworks adopted team-wide, contributing to an estimated 130% increase in reply rate over generic outreach.

Identified and closed new B2B clients independently, leading price negotiations from first contact through signed deals. Built and maintained long-term client relationships, managed team scheduling and daily operations, directed IT procurement, and negotiated with tech distributors on hardware and software purchases.

Studied Information Systems and Technologies at the Faculty of Organizational Sciences, University of Belgrade.

Completed secondary education in Natural Sciences and Mathematics at Zemun Gymnasium.

Completed the Java Programming Masterclass covering Java 17.

Completed training in C and Git at 42 Wolfsburg.

Completed Android Development with Kotlin training.

Completed SQL Programming training.

Completed Data Structures and Algorithms in Java training.