I’m either looking for: 1) a angel/seed stage tech startup that is looking for their first marketing hire to build out the entire GTM motion from scratch or 2) a seed/series A tech startup that has PMF and is looking to add experienced growth marketers/BD people to help them scale.
Mark Bardi
@markbardi
I'm an American growth and BD leader with 10+ years across FinTech and Web3 startups, operating remotely from APAC.
What I'm looking for
I'm an American growth and BD leader with 10+ years of experience leading teams for venture-backed tech startups globally. I work best owning revenue outcomes end to end: strategy, pipeline, close, and the team behind it.
Recent highlights: As Head of Marketing at SHRED (DeFi protocol), I secured $5M in capital commitments from hedge funds and family offices pre-launch and raised $1.1M through an angel network in 3 months. Before that I built a Web3 development agency to $1.5M in revenue, personally closing 10+ projects at $150K average deal size and managing a 9-person remote team.
Earlier: grew Rapid Innovation's revenue from $280K to $715K/month (+155%) while scaling marketing from 3 to 20 people; grew Zeko's community from zero to 30K+ in 4 months; ranked #1 in sales at Lending Club and raised $15M from retail and institutional clients; expanded Harmoney's retail AUM from $5M to $45M.
I'm looking for BD or growth leadership roles at Web3, AI, and tech companies where I can own a revenue number. Strengths: outbound and enterprise sales, GTM strategy from zero, capital raising, and building remote teams.
Experience
Work history, roles, and key accomplishments
Head of Marketing
SHRED
Sep 2025 - Present (11 months)
- Secured $5M in capital commitments pre-launch and raised $1.1M through an angel network.
- Built brand identity and marketing stack, managing a cross-functional team of 4 contractors.
Head of Marketing
ZEKO
Feb 2025 - Aug 2025 (6 months)
- Built all core marketing assets from scratch - brand identity, website, documentation - establishing the foundation for public launch.
- Grew X, Discord & Telegram communities from zero to 30,000+ in 4 months; managed
a team of 4 across community, design, development, and content.
- Led pre-launch product evaluation, translating UX insights into engineering priorities.
Growth Lead
ESCAPE
Nov 2022 - Jan 2025 (2 years 2 months)
- Built a boutique Web3 development agency to $1.5M in revenue over ~3 years.
- Closed 10+ client projects at $150K average deal size with 4–6 month sales cycles, owning the full lifecycle: outbound, pitch, close, delivery, and client success.
- Hired and managed a 9-person remote development and design team across APAC.
Head of Marketing
RAPID INNOVATION
Apr 2021 - Oct 2022 (1 year 6 months)
- Grew top-line revenue from $280K/mo to $715K/mo (+155%), reaching an $8.5M annual run rate.
- Increased SQLs 277% (35→132/mo) & MQLs 370% (75→352/mo), improved site conversion 120% (0.47%→1.01%).
- Owned GTM strategy, OKRs, and a $50K/mo budget; built revenue DBs for CEO.
- Scaled marketing team from 3-20 direct reports; grew socials 56x & organic traffic 13x.
- Acquired 225K community members, 100K email subscribers, and 1,100 masternodes through paid and organic funnels.
- Managed a $100K/mo paid acquisition budget across 10+ crypto platforms with authority to scale.
- Developed GTM strategy for Gen 3 smart contract launch and led PR efforts.
Product Marketing Manager
SAVVY
Mar 2019 - Jun 2019 (3 months)
- Acquired 4,000+ merchants processing $14M+ and 12,000+ wallet users.
- Built GTM strategy, led a 3-person team, and ran the growth experimentation process.
Growth Lead
WHALE BAY
Sep 2017 - Mar 2019 (1 year 6 months)
Built Meta-ads lead gen funnel for high-net-worth crypto investors. Developed a crypto investing education program.
CX Lead
SPRIGGY
Apr 2017 - Sep 2017 (5 months)
- Established the Customer Support department for 45,000+ customers: hired/trained 2 reps, built KPIs, SLAs, and tooling (Intercom).
- Achieved 89 CSAT, 70 NPS, <3 min first response time, and 98% resolution rate.
Head of Marketing
HEREPIN
Jun 2016 - Jun 2017 (1 year)
- Raised $250K from angel investors in the United States and New Zealand.
- Built and executed the GTM strategy that acquired 12,000+ MAUs; earned press in Lonely Planet, Tnooz, and Travel Massive.
- Recruited the founding 4-person team and managed 5+ marketing vendors across geographies.
Senior Account Executive
HARMONEY
Feb 2015 - Jun 2016 (1 year 4 months)
- Expanded retail assets under management from $5M to $45M (9x).
- Executed $100M+ in purchases on behalf of institutional clients.
- Grew active retail customer base 3.5x (1,300→4,600); raised average account balance
from $3,900 to $9,500 and repeat deposits from 2 to 6.
- Created a premium account service for HNW individuals; trained and managed 3 reps at the Fiji call center.
- Ranked #1 in company sales competition -activated ~20% of clients in first month.
- Raised $15M from retail and institutional clients; promoted into LC Advisors serving high-net-worth and institutional accounts.
- Built out the Investor Services department to handle 40,000+ clients.
Education
Degrees, certifications, and relevant coursework
University of Rhode Island
Bachelor of Science, Business Administration
Bachelor of Science in Business Administration from the University of Rhode Island.
Availability
Location
Authorized to work in
Portfolio
escapeweb3.ioSalary expectations
Social media
Job categories
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