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Marisa Pereira

@marisapereira

Influencer marketing manager at The Joy Spot who lifted engagement to 38% and doubled reach through content, events, and partnerships.

Portugal

Message

At The Joy Spot, I lead content, events, media relations, and brand partnerships. This work lifted engagement to 38%, doubled reach, and quadrupled interactions.

At Maven Pet, I repositioned the influencer program around lifestyle and pet-illness creators, scaling views from 12K to 22M and tripling engagement. I also built and ran influencer, affiliate, and UGC programs with 36 partnerships, driving 176% sales growth.

At Indie Campers, I launched the company’s first global influencer program from scratch, generating €500K in attributable revenue in six months with 90% partnership retention. I built its sourcing-to-attribution system and managed two freelancers.

With Secret Spots Lisbon, I manage and create content for my Lisbon travel account, growing monthly views from 1K to 160K. I bring both the brand and creator perspective to partnerships, alongside experience in affiliate programs, content, and performance attribution.

Experience

Work history, roles, and key accomplishments

Current

Fractional Marketing Manager

Current

The Joy Spot

Apr 2026 - Present (6 months)

Lead content, events, media relations, and brand partnerships, lifting engagement rate to 38%, doubling reach, and quadrupling interactions. Built email retention flows and community programs to drive repeat purchase.

Content Strategy Event Marketing Media Relations Brand Partnerships Email Marketing Community Management Retention Marketing

Current

Manager & Content Creator

Current

Secret Spots Lisbon

Jan 2025 - Present (1 year 9 months)

Sole manager and creator for a 14.4K-follower Lisbon travel account, owning brand positioning, collaborations, and monetization. Scaled monthly views from 1K to 160K and ran organic and paid collaborations.

Content Creation Brand Positioning Collaboration Monetization Social Media Growth Instagram TikTok

Fractional Social & Influencer Manager

Maven Pet

Dec 2024 - Jul 2026 (1 year 7 months)

Repositioned the influencer program from saturated pet profiles to lifestyle and pet-illness creators, scaling views from 12K to 22M and tripling engagement rate. Built and ran influencer, affiliate, and UGC programs with 36 partnerships, driving 176% sales growth.

Influencer Marketing Affiliate Marketing UGC Partnership Management Social Media Strategy Sales Growth

Freelance Marketing & Partnerships

Multiple DTC Brands

Jan 2024 - Dec 2025 (1 year 11 months)

Led partnerships and affiliate programs for a 117K-follower community and grew a creator-economy platform from 0 to 100K+ views. Built PR and media relations from scratch across TV, radio, podcasts, and digital press.

Partnership Management Affiliate Marketing Paid Social Email Marketing A B Testing PR Media Relations Growth Marketing

Partnerships & Social Media Associate

Indie Campers

Feb 2022 - Dec 2024 (2 years 10 months)

Launched the company's first global influencer program from scratch, generating €500K in attributable revenue in 6 months at 90% partnership retention. Built the full sourcing-to-attribution system and grew 5 social channels from 77K to 135K followers.

Influencer Marketing Partnership Management Social Media Growth Attribution Coupon Tracking Team Management Content Strategy