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Marika Iosava

@marikaiosava

Strategy & growth leader turning complex problems into clear plans. Data-driven, creative, multilingual, and focused on execution.

Spain

Message

What I'm looking for

A role where I can keep growing, work on innovative projects and surround myself with motivated people who love building things. Ownership, curiosity and creativity matter to me.

Hi, I'm Marika, a strategy and growth professional based in Madrid with a background that bridges business, law and creativity.

Most recently, I was Head of Strategy & Growth at Dubme.io, an AI dubbing platform, where I led a team of five and shaped how the company grew. Before that, I worked in Strategy & Operations at Uber in Boston, including on Uber for Business. Earlier, I was a Strategy Consultant at KPMG and in Business Development at Garrigues, one of Spain's leading law firms.

I hold a Master's in Strategy & Operations Execution from Harvard Business School and a degree in Law & Business Administration from Universidad Complutense de Madrid. I work comfortably in Georgian, English, Spanish and Russian, with intermediate French.

Outside my main role, I've worked as a freelance creative director since 2023, designing campaigns for fashion, tech and beauty brands. That mix of analytical rigor and creative instinct is what I bring to every team: I like to dig into the data, find the story and get people moving in the same direction.

I'm looking for my next role in strategy, growth or operations, ideally at a mission-driven tech company.

Experience

Work history, roles, and key accomplishments

Current

Freelance Creative Director & Campaign Designer

Current

Self Employed

Jan 2023 - Present (3 years 10 months)

Freelance creative direction and campaign design for fashion, tech and beauty clients.

Creative Direction Campaign Design Fashion Tech

Beauty

Head of Strategy & Growth

Dubme.io

Jul 2023 - Aug 2026 (3 years 1 month)

Owned company strategy end to end, from setting direction to running the operating plan day to day; led a team of 5 across growth, marketing and commercial. Built the business case and led investor engagement that helped secure ~€30M in funding.

Strategy Growth KPI Dashboards Commercial Negotiation Partnership Management International Expansion Data Analysis Financial Modeling

Strategy & Operations Executive

Uber

Feb 2022 - Mar 2024 (2 years 1 month)

Led growth and operations initiatives across customer acquisition, engagement and retention in a high-volume, multi-market business. Drove Uber for Business enterprise initiatives with Sales, Operations and Product, improving the end-to-end experience for corporate customers.

Growth Strategy Operations Customer Acquisition Engagement Retention Data Analysis Process Improvement Cross functional Leadership

Strategy Consultant

KPMG

Dec 2019 - Dec 2021 (2 years)

Advised large corporate clients in regulated, complex industries on growth strategy, operating model design and performance improvement. Delivered market-entry and financial-modeling projects, turning strategy into executable roadmaps for senior client stakeholders.

Strategy Consulting Growth Strategy Operating Model Design Performance Improvement Market Entry Financial Modeling Roadmapping

Business Development Manager

Garrigues Abogados

Oct 2017 - Oct 2019 (2 years)

Built and managed relationships with multinational clients expanding across Europe, the Middle East and Asia, with a focus on Asia–Europe cross-border work. Led market and competitive analysis and cross-jurisdiction proposals to prioritize international growth opportunities.

Business Development Customer Relationship Management Market Analysis Competitive Analysis

Cross border strategy

Proposal Development