Maria João Couto
@mariajoaocouto
I build customer relationships, retention, and community engagement across SaaS and sports.
What I'm looking for
I've managed the complete customer lifecycle at BindTuning, from onboarding and integration to account growth, product adoption, and renewals. I partnered with technical consultants and the executive team to turn customer feedback into project success and product requirements.
Across more than 15 years in customer-facing roles, including Customer Service Manager at Guialmi, I've led support operations, tracked service KPIs, and coordinated with R&D, procurement, planning, production, and finance. I also contribute to Clube de Voleibol de Aveiro as a coach, board member, and social media manager, bringing together athlete development, community engagement, and sports operations.
Experience
Work history, roles, and key accomplishments
- Athlete development
- Team leadership
- Performance management
- Competition planning
- Communication with athletes and families
- Content creation
- Social media management
- Community engagement
- Event coverage
- Brand communication
- Strategic planning
- Sports operations
- Event coordination
- Stakeholder management
- Community engagement
Worked as International Media Buyer at Clever Advertising.
- Manage the complete customer lifecycle including: onboarding, integration, account growth, new product adoption, and renewals
- Develop a “consultant” perspective to client communications, questions, and meetings
- Lead and present at regular remote client meetings
- Analyze customer engagement to form accurate forecasts, and to have complete visibility into renewal pipeline; identify, clearly c
- Manage a team of 4 for the company’s customer support services:
- Coordination and supervision of day to day tasks: order management,
delivery requirements, inbound and outbound logistics, express courier
contracts.
- Supervise planning and scheduling for assembly teams
- Oversee budgeting for special product development
- Ensure training, quality control and performance.
- Monitor and report on
- Management of a portfolio of Export Customers
- Ensure Backoffice administrative work, such as order placement on ERP and Logistics contracts
Education
Degrees, certifications, and relevant coursework
EGP - University of Porto Business School
Losgistics and Supply Chain Management
2010 - 2010
University of Porto Business School
Certificate, Logistics and Supply Chain Management
2010 - 2010
Completed a program in Logistics and Supply Chain Management at the University of Porto Business School in 2010.
Universidade de Aveiro
Master, Languages and Businesses
2008 - 2010
FDTI
Certificate of professional competence
2007 - 2007
Universidade de Aveiro
Bachelor, Languages and Businesses
2002 - 2007
Universidade de Aveiro
Spanish language
2006 - 2006
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Social media
Job categories
Skills
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