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Magan NagarMN
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Magan Nagar

@magannagar

I drive market intelligence, GTM execution, and channel activation across high-growth commercial markets.

India
Message

At Aliaxis (Ashirvad Group), I lead market intelligence across 12+ cities, turning NIQ and CRISIL data into pricing, distribution, and GTM decisions. I manage a ₹5Cr+ BTL budget across 50+ annual activations and am designing a loyalty program for 1 lakh+ plumbers and mechanics.

Previously, I delivered 40% organic traffic growth at Ziroh Labs and managed ₹3.5Cr enterprise portfolios at CoffeeMug.ai, achieving 120% of annual targets and 10X growth in underperforming accounts. I bring an IIM Kozhikode MBA in Marketing & Strategy and experience connecting customer insights with commercial outcomes.

Experience

Work history, roles, and key accomplishments

AG
Current

Manager – Market Activation

Aliaxis (Ashirvad Group)

Jun 2025 - Present (1 year 4 months)

Own market intelligence across 12+ cities using NIQ and CRISIL insights to inform pricing, distribution, and activation strategy. Manage a ₹5Cr+ BTL budget across 50+ annual activations and design a loyalty program targeting 1 lakh+ plumbers and mechanics.

Education

Degrees, certifications, and relevant coursework

Indian Institute of Management, Kozhikode logoIK

Indian Institute of Management, Kozhikode

MBA/PGDM, Marketing & Strategy

2023 - 2025

Activities and societies: Coursework: Strategic Management, Sales & Distribution, Customer Analytics, Operations & Supply Chain, AI for Business

MBA/PGDM in Marketing & Strategy from the Indian Institute of Management, Kozhikode from 2023 to 2025.

Amity University logoAU

Amity University

B.A., Journalism & Mass Communication

2017 - 2020

B.A. in Journalism & Mass Communication from Amity University, Noida from 2017 to 2020.

IE Business School logoIS

IE Business School

International Immersion, Innovation & Digital Transformation

International Immersion in Innovation & Digital Transformation at IE Business School, Madrid.

AM

Amazon

Amazon Advertising Foundation, Advertising

Grade: 80%

Certification in Amazon Advertising Foundation covering programmatic advertising and performance measurement.

MI

Microsoft

Microsoft Advertising Certified Professional, Advertising

Grade: 80%+ across all 3 exams

Certified Professional in Search, Native & Display, and Shopping Advertising from Microsoft.

London Business School logoLS

London Business School

Brand Management: Aligning Business, Brand and Behaviour, Brand Management

Grade: 91.8%

Certification in Brand Management: Aligning Business, Brand and Behaviour from London Business School via Coursera.

Tech stack

Software and tools used professionally

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