kshitij sharma
@kshitijsharma2
Strategic growth leader driving D2C and marketplace revenue acceleration.
IndiaWhat I'm looking for
I am a strategic growth leader with 5+ years of experience scaling D2C and consumer brands across owned platforms and marketplaces. I build full-funnel growth engines spanning performance marketing, SEO, CRM, retention, and social commerce, and I have managed multi-crore P&L with measurable improvements in ROAS, conversion, and retention.
I have led campaigns that drove rapid revenue growth, increased online sales by 80%, improved retention by 30%, and scaled daily revenue from Rs.3L to Rs.25L. I combine data-driven optimization, cross-functional leadership, and hands-on execution to deliver sustainable acquisition, improved LTV:CAC, and profitable growth.
Experience
Work history, roles, and key accomplishments
AVP, Marketing
Nestasia
Sep 2023 - Present (2 years 1 month)
Orchestrated D2C digital marketing initiatives that drove an 80% surge in online sales and improved customer retention by 30% within 6 months while increasing ROAS from 2.5 to 4 and managing multi-crore P&L.
Senior Marketing Manager
Fablestreet
Jan 2022 - Sep 2023 (1 year 8 months)
Led digital marketing (Meta, Google, email, display) to grow daily revenue from Rs.3L to Rs.25L in 8 months and improved e-commerce revenue by 45% through CRO, UX enhancements, and tactical promotions.
Senior Business Analyst
Merkle Sokrati
Jul 2021 - Jan 2022 (6 months)
Managed performance campaigns delivering 3.5x+ ROAS for clients and oversaw acquisition, onboarding, and full-funnel digital operations across client portfolios.
BYManaged global accounts across Europe and Southeast Asia, driving $15M+ in revenue and 150% QoQ growth by tailoring campaigns and enabling client adoption of TikTok ad products.
Education
Degrees, certifications, and relevant coursework
IGIMT Ghaziabad
Master of Business Administration, Marketing
2018 - 2020
Activities and societies: Marketing Head - Chakravyuh Sports Fest; Member of PRISM, TEDx IMT Ghaziabad, COMMUNICON'19; Soch NGO
MBA in Marketing from IMT Ghaziabad completed between 2018 and 2020 with activities in marketing leadership and campus initiatives.
AUAligarh Muslim University
Bachelor of Technology, Computer Science
2014 - 2018
Bachelor of Technology in Computer Science from Aligarh Muslim University completed from 2014 to 2018.
Tech stack
Software and tools used professionally
Availability
Location
IndiaAuthorized to work in
Job categories
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