Kristofer Lyons
@kristoferlyons
I am a results-driven sales and marketing professional specializing in high-conversion presentations.
What I'm looking for
I bring combined experience in direct sales, ecommerce marketing, and fitness coaching, delivering measurable results across consumer and B2B channels. I mastered one-call closes and consistently ranked among top sales reps by building trust and demonstrating immediate value.
As an ecommerce marketing manager I managed Shopify inventory, optimized web forms, maintained marketing dashboards, and drove an 87% customer conversion rate while executing B2B outreach and local events to grow recurring business.
I coach and train clients with tailored programs, run promotions and PR initiatives, and prioritize data-driven decisions and strong customer relationships to scale revenue and retention. I thrive in collaborative, performance-focused teams.
Experience
Work history, roles, and key accomplishments
Sales Representative
USA Insulation
Jun 2023 - May 2025 (1 year 11 months)
Consistently achieved top regional sales performance through one-call closes and persuasive in-home presentations, using heat-loss demonstrations and home inspections to convert prospects and drive referrals and repeat business.
Remote Ecommerce Marketing Manager
Leverage Innovations Fitness
Apr 2018 - Mar 2023 (4 years 11 months)
Managed Shopify inventory and customer lifecycle to maintain an 87% conversion rate, developed marketing dashboards and KPIs, and ran 2–3 local health events per year while executing B2B outreach to drive bulk and recurring sales.
Fitness Coach
Crunch Fitness
Jul 2017 - Mar 2020 (2 years 8 months)
Delivered top company sales metrics and trained 200+ clients with tailored programs, increasing gym supplement sales by 20% within six months through strategic outreach and engagement.
Education
Degrees, certifications, and relevant coursework
PTA Global
Certified Fitness Trainer, Fitness Training
Completed PTA Global Certified Fitness Trainer NCCA program, earning certification in May 2019.
The Ocean Corporation
Certificate in Underwater Welding and Commercial Diving, Commercial Diving
Completed the Underwater Welding and Commercial Diving program at The Ocean Corporation in May 2014.
Lamar Consolidated High School
High School Diploma, General Education
Earned High School Diploma from Lamar Consolidated High School in June 2011.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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