Looking for a job

Sean Morrison

@seanmorrisonsales

Sales and Marketing Manager at Veloci Performance Products who grew revenue 11% in 2024 and 2025.

At VelociPerformance Products, I lead sales and marketing for a wholesale distributor and manufacturer serving B2B and B2C customers in the industrial cleaning market. I increased managed revenue 11% in both 2024 and 2025, expanded the dealer network from 450 to 600, and grew ecommerce from approximately 5% to 15% of company revenue.

I developed a product strategy that generated $700K in its first 12 months, and I lead pricing, positioning, and market launch. I also implemented HubSpot CRM and oversee marketing programs, including advertising that delivers a 6x ROAS on Amazon, 5x on Google Pmax, and 3x on social media.

Experience

Work history, roles, and key accomplishments

Current

Sales & Marketing Manager

Current

Veloci Performance Products

Jan 2023 - Present (3 years 9 months)

Lead sales and marketing for a wholesale distributor and manufacturer serving B2B and B2C customers in the industrial cleaning market. Increased managed revenue 11% in both 2024 and 2025, expanded the dealer network from 450 to 600 dealers, and grew ecommerce from 5% to 15% of company revenue.

B2B Sales B2C Sales Dealer Development Revenue Growth Strategy ECommerce Growth Shopify Amazon Digital Marketing Paid Advertising ROAS Product Launch Go To Market Strategy HubSpot Sales Operations Pricing Strategy Sales Compensation Brand Development Cross functional Leadership team development

Senior Account Manager

Veloci Performance Products

Jan 2020 - Dec 2023 (3 years 11 months)

Managed 125 active B2B customers representing more than $3M in sales; added 30+ new customers annually and led new customer acquisition in two of three years. Ranked as the top sales representative in 28 of 34 months and trained sales representatives.

B2B Sales Account Management Customer Acquisition Sales Training Product Management Collaboration Marketing Collaboration Dealer Growth

Inside Sales Rep

IdentiSys

Jan 2018 - Dec 2020 (2 years 11 months)

Sold business security and identification solutions through consultative selling, competitive proposals, and channel partner relationships. Maintained average gross margins above 35% and achieved 103% of gross-margin target in 2020.

Consultative Selling Competitive Proposals Channel partner relationships Margin Management Customer Installations Solution Requirements

Inside Sales Rep

Arrow Electronics

Jan 2016 - Dec 2018 (2 years 11 months)

Managed an electronic components customer portfolio representing approximately $4.5M in annual sales within the aerospace and defense division. Achieved 120% of gross-margin target and maintained a 19.5% monthly profit margin.

Electronic Components Aerospace and Defense Customer Portfolio Management Margin Management Order Fulfilment Backorder Management