Kripaa Singha
@kripaasingha
Results-driven Key Account Manager leveraging data and technology to boost revenue and partner performance.
IndiaWhat I'm looking for
I am a results-oriented Key Account Manager with an MBA in Marketing, experienced in market expansion, contract negotiation, and optimizing hotel inventory to drive profitability. I use data-driven strategies and technology—including revenue management, dynamic pricing, and targeted marketing—to grow accounts and increase visibility for partners.
My achievements include onboarding high-production hotels, managing accounts that produced 70%+ of market revenue, and delivering double-digit revenue and visibility gains through yield management, promotions, and competitive analysis. I excel at partner onboarding, performance reviews, and building strategic collaborations that increase direct contracting and long-term growth.
Experience
Work history, roles, and key accomplishments
Key Account Manager
Make My Trip India Pvt Ltd
Oct 2024 - Present (1 year 8 months)
Onboarded high-production hotels in Mauritius and Australia and optimized inventory and pricing, driving a 10% month-over-month revenue increase and boosting partner revenue by 20%+ through yield management and targeted promotions.
Area Manager
MG Motor India Pvt Ltd
Jul 2023 - Sep 2024 (1 year 2 months)
Led two dealer groups in West Bengal, increasing car sales 22% (Q4'23–Q1'24) and improved dealership profitability by 15% through performance management, NPS initiatives, and CRM-driven repeat-sales growth.
Education
Degrees, certifications, and relevant coursework
BML Munjal University
Master of Business Administration, Marketing
2021 - 2023
Completed an MBA with specialization in Marketing, focusing on marketing strategy, consumer behavior, and data-driven marketing.
Gauhati Commerce College
Bachelor of Commerce (Hons), Commerce
2018 - 2021
Completed a Bachelor of Commerce (Honours) program covering commerce subjects and foundational business concepts.
Tech stack
Software and tools used professionally
Availability
Location
IndiaAuthorized to work in
Job categories
Skills
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