kewin castro
@kewincastro
Sales development and commercial leader who builds outbound pipelines, opens doors, and closes B2B deals.
What I'm looking for
I build pipelines. I’m currently Co-Founder & Head of Commercial at LIA.IA, where I built the entire commercial operation from scratch—ICP, outbound cadences, CRM, scripts, and sales strategy—while prospecting, qualifying, and closing B2B clients in healthcare end-to-end from cold list to signed contract.
At the same time, I work as an SDR through Salesnetwork.io, prospecting U.S.-based dental practices for Savvy Agents with daily outbound calls and outreach in English. My engineering background and international experience across 13+ countries sharpen my analytical thinking and make me effective at connecting with people from any background—backed by CRM proficiency (HubSpot, Pipedrive, Apollo, LinkedIn Sales Navigator) and a proven multichannel outbound approach.
Experience
Work history, roles, and key accomplishments
- Manage high-volume daily outreach and follow-up with U.S.-based prospects entirely in English confident phone
- Maintain full CRM hygiene in HubSpot: pipeline updates, activity logging, and performance reporting
▸ Designed and executed the full outbound engine from scratch: ICP definition, multichannel cadences (WhatsApp, email, LinkedIn, cold call), scripts, and Pipedrive pipeline.
▸ Personally prospect, qualify, and close B2B clients in the healthcare sector — responsible for the entire funnel from cold list to signed contract.
▸ Built and optimized demand generation processes with metrics tracking at e
Experience in portfolio allocation, asset selection, and investment strategy. Working closely with clients to design diversified portfolios based on risk profile, financial goals, and market conditions.
Supported industrial utilities operations with a focus on energy efficiency, process optimization, and energy performance monitoring across steam, refrigeration, compressed air, and water systems.
Supported the development of a novel technology for monitoring microplastics in marine environments. Prepared nanopolymer test solutions and participated in international technical meetings with multidisciplinary teams.
Worked on industrial water treatment projects, supporting the design and development of treatment and cleaning systems based on existing technologies. Prepared technical summaries for quotation processes and supported market analysis activities related to sales and commercial operations.
Served as Commercial Director, a role I founded within the organization, leading the development and execution of sales and marketing strategies to drive growth and profitability. Strong entrepreneurial mindset with hands-on experience in negotiation, business development, and commercial leadership.
Key responsibilities:
- Developed and implemented sales and marketing strategies aligned with the
Supported the planning, implementation, and monitoring of environmental projects for clients and partners, ensuring alignment with timelines, quality standards, and stakeholder expectations. Contributed to project management activities, risk identification, and problem-solving throughout project execution.
Key responsibilities:
Supported the development and tracking of project plans to ensure ef
Scientific team
Jul 2017 - Jan 2019 (1 year 6 months)
Worked on two research projects, including the development of an urban database using geospatial technologies to support urban studies in Rio Grande, RS, Brazil. Also contributed to a research group focused on the physicochemical characterization of polymers found in animal digestive systems.
Scientific Team
FQMat - Research Group
Jul 2017 - Jan 2019 (1 year 6 months)
Worked on research projects including developing an urban database using geospatial technologies to support urban studies in Rio Grande do Sul, Brazil. Contributed to a research group focused on physicochemical characterization of polymers found in animal digestive systems.
Supported public health and occupational safety activities using geoprocessing techniques to improve urban demand monitoring. Developed thematic maps, data visualizations, and reports, and conducted meetings, presentations, and training sessions on geoprocessing software.
Education
Degrees, certifications, and relevant coursework
Universidade Federal do Rio Grande - FURG
Bacharelado, Chemical Engineering
2018 - 2027
Concordia University of Edmonton
Engenharia Química
2022 - 2022
Realizei um semestre do bacharelado em Engenharia Química na Concordia University of Edmonton através do Emerging Leaders in the Americas Program/2022.
IFRS
Curso Técnico Integrado, Ciência da Informação Geográfica e Cartografia
2012 - 2016
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Portfolio
linkedin.com/in/kewin-castroSocial media
Job categories
Skills
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