KF

Open to opportunities

Kara Fellows

@karafellows

I build audience growth through clear, data-informed storytelling across news, social, streaming, and editorial content.

What I'm looking for

I'm looking to translate complex topics into clear, compelling content while building audience growth through strategic storytelling, editorial strategy, and multimedia production.

I've grown audiences and launched high-impact programming at CBS News, NBC News Group, and Cheddar News by turning complex topics into clear, useful stories. At CBS News Confirmed, I built a data-backed social strategy that grew Instagram to 26.8K followers and TikTok to 13K followers in eight months.

I also served as Line Producer for CBS News 24/7 Primetime, connecting San Francisco and New York newsrooms to deliver 2.5 hours of daily live coverage and contribute to a 12% increase in average viewing minutes in its first month.

At NBC News Group, I led daily live broadcasts for 1.2 million viewers and helped drive record-breaking daily viewership through data-driven segment development. At Cheddar News, I built a social-first morning strategy that produced a 10% ratings increase and launched the network's first primetime newscast, increasing nightly viewership by 15%.

Now, through Invisible Ink Media, I research, write, and execute editorial email strategies for B2C and DTC founders. I bring newsroom speed, rigorous fact-checking, and a practical instinct for making complicated subjects accessible to any audience.

Experience

Work history, roles, and key accomplishments

IM

Current

Founder, Ghostwriter

Current

Invisible Ink Media

May 2026 - Present (4 months)

Researches, writes and executes editorial email strategies for B2C & DTC founders with a focus on translating complex topics for any audience.

Research Writing Editorial Strategy Email Marketing B2C DTC

Education

Degrees, certifications, and relevant coursework

UD

University of California, San Diego

Bachelor of Arts, Media and Communications

Attended the University of California, San Diego, where she developed strong writing and multimedia production skills.

Tech stack

Software and tools used professionally

Figma

Jira

Google Workspace

Trello

ClickUp

Gemini

WordPress

Writer

Substack

Interested in hiring Kara?

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