At Social Kapture, I own editorial and creative decisions across 500+ client accounts, translating business goals into finished content and reducing client-reported errors to 2%. I track trends and performance to shape content strategy, and my pitches led to three adopted strategy shifts and a production system improvement.
At Undivided, I produced a scripted series for a 2,000+ user platform and managed its production and distribution, growing viewership by 22%. I also adapted clinical expertise into editorial content and webinars, managed CRM lifecycle sequences that re-engaged 40% of lapsed users within 14 days, and earned formal endorsement from the Joseph P. Kennedy, Jr. Foundation through work that built brand authority.
