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Justin Origen

@justinorigen

Marketing Specialist maximizing ROI through Hubspot. Experience with: Email campaigns, Product adoption journeys, Canva, Miro, Confluence, Intercom.

Denmark

Message

What I'm looking for

Good company culture, flat hierarchy and remote work.

Skilled Marketing Specialist focused on maximizing marketing ROI through effective use of HubSpot & content creation. High-level communicator with a background in International Business Communication.

Experience

Work history, roles, and key accomplishments

Customer Marketing Specialist

HotDoc

Feb 2024 - Jul 2025 (1 year 5 months)

- Product Adoption: Designed and optimized automated campaigns in Hubspot and Intercom
- Onboarding Optimisation: Architected digital-first onboarding journey replacing manual processes
- Lifecycle Marketing: optimised lifecycle touchpoints, via hubspot workflows & Intercom.
- Digital Marketing: Delivered content, webinars and targeted communications aligned with adoption and engagement goals

HubSpot Intercom Email Marketing Customer Data Management Audience Segmentation

Marketing & Project Consultant

DTU - Denmark's Technical University

Dec 2021 - Nov 2022 (11 months)

Planned, developed, and executed marketing and advertising initiatives, managing key accounts and ensuring ROI through paid marketing.

Marketing Strategy Paid Marketing LinkedIn Ads Facebook Ads Omnichannel Communication

Customer Success & Paid Marketing Specialist

Keystone Educations Group

Apr 2019 - Nov 2022 (3 years 7 months)

Built B2B relationships, providing strategic advice to customers and identifying opportunities to maximize their value from the platform.

Customer Success B2B Relationship Building Paid Marketing Google Ads Facebook Ads

Data Governance & Process Optimisation

Copenhagen Municipality

Aug 2018 - Dec 2018 (4 months)

Optimized processes, mapping workflows and highlighting changes for improved efficiency, and developed best practices for the implementation of a new facility management platform.

Process Optimisation Data Governance Facility Management Project Management

Content & Marketing Intern

Harba

Jun 2017 - Aug 2017 (2 months)

Created content for WordPress, press releases, and templates, and boosted website traffic by optimizing blog posts with relevant keywords and SEO strategies.

Content Creation WordPress SEO Keyword Optimization

Trainee

Royal Danish Embassy

Feb 2016 - Aug 2016 (6 months)

Created content for WordPress and LinkedIn, researched and produced a bi-monthly newsletter, and organized events for the Nordic Trade Council and Young Professionals.

Content Creation WordPress Event Organisation Research