Joshua Coase
@joshuacoase
Demand generation and marketing operations specialist driving full-funnel revenue and scalable systems.
What I'm looking for
I am a demand generation and marketing operations specialist with 6+ years building scalable revenue systems across lifecycle email, funnel optimisation, segmentation, event activation, and GTM targeting.
I have delivered $1M+ in revenue through full-funnel campaign execution and conversion optimisation, and built a 6,000+ member community that generated $225K+ through workshops, courses and cohorts.
My operator mindset focuses on data-driven research, clean audience builds, measurable campaign learnings, and repeatable processes; I execute GTM targeting and enrichment workflows using Clay, Apollo and Hunter while remaining tools-agnostic across CRM/email platforms.
I’ve led product and customer success initiatives, shipped feature releases, run affiliate and lifecycle campaigns that drove high retention, and managed billing dispute recoveries of ~47–53% net — combining strategic thinking with hands-on execution to scale revenue and improve retention.
Experience
Work history, roles, and key accomplishments
GTM & Demand Gen Consultant
BrandOS
Oct 2025 - Present (3 months)
Advised early-stage businesses on ICP refinement, funnel optimisation and lifecycle strategy, building end-to-end acquisition systems and generating $35,000 in consulting revenue.
Product Development Manager
ForeverFan
Jan 2024 - Present (2 years)
Supported GTM relaunch with enriched lead lists and shipped major feature releases (form builder, scheduler); ran enablement and onboarding resources to increase adoption and reduced support load, and managed Stripe disputes with a 53% net recovery rate.
Demand Generation Specialist
ContraBrand Agency / No Labels Necessary
Sep 2021 - Present (4 years 4 months)
Built and scaled a 6,000+ member community and owned end-to-end funnel performance, driving $1M+ revenue across programs and $225K+ from community monetisation. Launched training and mentorship programs generating $345K and $600K+ respectively while improving retention and recovering ~47% net from billing disputes.
Senior Account Executive
Name PR
May 2019 - Aug 2021 (2 years 3 months)
Managed 5–10 retained music industry accounts including Sony Music UK and delivered projects up to £10,000 and monthly retainers £3,000+, securing coverage in major outlets and placing speakers at global events.
Education
Degrees, certifications, and relevant coursework
Bournemouth University
Bachelor of Arts, Multimedia Journalism
2015 - 2018
Grade: First Class Honours
Completed a BA in Multimedia Journalism with First Class Honours, focusing on multimedia reporting and digital content production.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Social media
Job categories
Skills
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